Search Engine Promotion Virtual Event

I’m preparing a virtual event and need a specialist who can drive as many qualified attendees as possible by using search-engine focused tactics. My priority is attendance growth, so every activity you propose should point back to that single metric.

Here’s what I already have in mind:
• Lean on search engines first—Google Ads, Bing Ads, SEO quick-wins, and any automation or bidding tools you trust.
• Build or refine landing pages so they load fast, match ad copy, and persuade visitors to register on the spot.
• Track conversions end-to-end (tag manager, analytics, event-specific pixels) so we can see exactly which keyword, ad group, or snippet moved the needle.
• Provide concise weekly reports summarizing spend, clicks, registrations, and your optimisation steps.

If you see complementary tactics that still revolve around search (remarketing lists, YouTube pre-roll tied to keyword intent, etc.) feel free to suggest them—just keep the main focus on maximising registrations.

Deliverables I need to sign off:
1. Keyword and audience research outline
2. Campaign structure with ads, extensions, and landing page recommendations
3. Tracking & analytics implementation tested and working
4. First week’s optimisation report and a brief roadmap for the rest of the run

I’m ready to start as soon as you confirm a realistic timeline and the tools you’ll deploy.