Sales-Focused Ad Campaign Setup

I want to ramp up sales through tightly-managed performance marketing across Google Ads, Facebook Ads, and Instagram Ads. My accounts are active and already hold a bank of proven creatives, yet some product lines need a fresh look, so this project blends optimisation of what exists with the production of new assets that convert.

Here’s what success looks like to me:
• A clear strategy that maps audiences, funnel stages, and spend by platform
• Campaign builds or restructures that follow best-practice naming, tracking and conversion goals
• New static or motion creatives that fit brand guidelines and pass each network’s policies, plus a testing plan against the current winners
• Ongoing optimisation: bid adjustments, negative keywords, look-alike refreshes, placement tweaks
• Transparent reporting inside Google Data Studio or a similar dashboard so I can monitor ROAS and CPA in real time

Access to my current ad accounts, pixel data, and brand assets will be provided the moment we kick off. If you have questions about historical performance or need additional materials, just let me know—quick communication is important to keep the campaigns moving.

Please share a brief outline of your approach and a recent example where you lifted sales, not just traffic.