SEO/PPC KPI Dashboard Audit
Budget: ₹1,250 – ₹2,500 INR
I need a seasoned SEO / PPC analyst to take the raw data we collect from Google Ads, GA4, Google Search Console and our existing KPI dashboard, then translate it into a clear, executive-level view of what is really working — and what is not.
Here is what I expect to walk away with:
• A clean data layer that pulls spend, clicks, impressions, conversions and revenue straight from Google Ads, GA4, Search Console and, where possible, our call-tracking or CRM feeds
• A single CEO-ready dashboard that blends SEO and PPC insights side-by-side so decision-makers can see cost, pipeline value and true ROI at a glance
• Drill-down views by channel and campaign highlighting ad-spend efficiency, keyword performance and any wasted budget
• Lead-quality tracking rules that separate high-value prospects from low-intent form fills
• A forward-looking forecast that projects traffic, spend and returns based on historical trends and seasonality
The primary focus is ad-spend and ROI analysis, but I do not want the SEO picture ignored; everything must roll up into a unified story of how organic and paid efforts contribute to the bottom line.
If you have a track record building GA4-powered, Google Ads-integrated kpi dashboards and can explain complex metrics in plain English, let me know how you would approach the audit, what tools you prefer and roughly how long each phase will take. I’m ready to provide account access and sample data the moment we agree on scope.
Here is what I expect to walk away with:
• A clean data layer that pulls spend, clicks, impressions, conversions and revenue straight from Google Ads, GA4, Search Console and, where possible, our call-tracking or CRM feeds
• A single CEO-ready dashboard that blends SEO and PPC insights side-by-side so decision-makers can see cost, pipeline value and true ROI at a glance
• Drill-down views by channel and campaign highlighting ad-spend efficiency, keyword performance and any wasted budget
• Lead-quality tracking rules that separate high-value prospects from low-intent form fills
• A forward-looking forecast that projects traffic, spend and returns based on historical trends and seasonality
The primary focus is ad-spend and ROI analysis, but I do not want the SEO picture ignored; everything must roll up into a unified story of how organic and paid efforts contribute to the bottom line.
If you have a track record building GA4-powered, Google Ads-integrated kpi dashboards and can explain complex metrics in plain English, let me know how you would approach the audit, what tools you prefer and roughly how long each phase will take. I’m ready to provide account access and sample data the moment we agree on scope.