Remote Digital Marketing Manager for Google Ads, Meta Ads, SEO & CRO
Budget: $40 – $120 USD
Project Description
We are looking for an experienced Remote Digital Marketing Manager to support digital acquisition, paid media performance, SEO, conversion optimization, reporting, and project coordination for a performance automotive parts and accessories business.
This is a remote hourly freelance project for an independent contractor. We are looking for a long-term collaborator who can support both strategy and hands-on execution across Google Ads, Meta Ads, SEO, CRO, analytics, and performance reporting.
Global candidates are welcome. Some overlap with U.S. business hours, especially EST or CST, is preferred for campaign reviews and coordination.
All communication, file sharing, time tracking, invoicing, and payment must remain on Freelancer.com.
Project Overview
The selected freelancer will help improve digital acquisition performance across paid and organic channels.
The main goal is to build a more coordinated, measurable, and efficient marketing system that improves:
Customer acquisition cost
Return on ad spend
Cost per lead
Conversion rate
Lead quality
Organic visibility
Landing page performance
Revenue impact
This role is best suited for someone who can think strategically but also execute hands-on. You should be comfortable reviewing data, managing campaigns, identifying SEO and CRO opportunities, coordinating approved contributors, and turning insights into clear action.
Main Responsibilities
1. Google Ads Management
You will help manage, optimize, and improve Google Ads campaigns.
This may include:
Campaign structure review
Keyword and search intent analysis
Budget allocation recommendations
Bid strategy review
Ad copy testing
Landing page alignment
Negative keyword management
Conversion tracking review
Performance monitoring
Recommendations to scale, pause, restructure, or test campaigns
The focus is not only platform activity, but improving acquisition efficiency and connecting campaign performance to business results.
2. Meta Ads Management
You will help manage and optimize Meta Ads campaigns across Facebook and Instagram.
This may include:
Campaign setup and optimization
Audience testing
Creative testing recommendations
Budget and placement review
Retargeting strategy
Funnel performance analysis
Ad copy and messaging recommendations
Scaling recommendations
You should understand how creative, targeting, landing pages, and offer quality affect paid social performance.
3. SEO Strategy & Execution
You will help improve organic visibility and SEO performance.
This may include:
SEO opportunity review
Keyword strategy
Content recommendations
On-page SEO improvements
Technical SEO coordination
SEO performance tracking
Content brief review
Prioritizing SEO tasks based on business impact
All SEO work must follow ethical and compliant practices. We are not looking for spam backlinks, black-hat SEO, cloaking, misleading tactics, unauthorized scraping, or anything that violates search engine guidelines.
4. Conversion Rate Optimization
You will help improve landing pages, funnels, and customer journeys.
This may include:
Landing page audits
Funnel friction analysis
A/B testing recommendations
Copy, layout, and UX suggestions
Form and lead capture optimization
Product or service page recommendations
Test result analysis
The goal is to help traffic convert more effectively into qualified leads, sales, or other agreed business outcomes.
5. Analytics, Reporting & Insights
You will provide clear reporting and actionable recommendations.
Reporting may include:
CAC
ROAS
CPL
Conversion rate
Lead quality
Revenue attribution
Paid media performance
SEO performance
Landing page performance
Testing results
Reports should not only describe what happened. They should explain what should be improved next.
6. Contractor & Project Coordination
You may coordinate with approved contributors such as SEO specialists, designers, developers, creative contributors, agencies, or other contractors.
This may include:
Preparing briefs
Clarifying priorities
Reviewing deliverables
Tracking timelines
Coordinating feedback
Checking quality against marketing goals
This is freelance project coordination only and does not create an employee or staff-management relationship.
Expected Working Rhythm
The exact workload, meeting cadence, reporting format, and weekly hour limit will be agreed through Freelancer after the project is awarded.
Typical work may include:
Daily or near-daily campaign monitoring
Weekly optimization and performance updates
Monthly strategic reports
Budget and channel recommendations
SEO, CRO, and paid media priority updates
Testing roadmap recommendations
Expected Deliverables
The freelancer may be responsible for:
Google Ads optimization updates
Meta Ads optimization updates
SEO recommendations
CRO and landing page recommendations
Weekly performance updates
Monthly strategic reports
Dashboard or KPI tracking
CAC, ROAS, CPL, conversion, and revenue analysis
Campaign scaling recommendations
Budget allocation recommendations
Contractor coordination notes
Testing roadmap
Actionable growth recommendations
Success Metrics
Success will be measured based on agreed project goals, which may include:
Improved customer acquisition cost
Improved return on ad spend
Reduced cost per lead
Higher conversion rate
Improved lead quality
Better revenue attribution
Improved paid media efficiency
Improved organic visibility
Better landing page performance
Stronger coordination across paid, organic, and CRO workstreams
Experience Required
Please apply if you have:
2+ years of experience in digital marketing, performance marketing, paid media, SEO, or acquisition strategy
Strong hands-on experience with Google Ads
Strong hands-on experience with Meta Ads
Solid understanding of SEO
Practical CRO and landing page optimization experience
Experience reviewing CAC, ROAS, CPL, conversion rate, and revenue-related metrics
Ability to turn data into clear recommendations
Experience coordinating contractors, agencies, or external contributors
Strong written communication skills
Ability to work independently in a remote freelance environment
Nice to Have
Helpful but not required:
Experience in eCommerce, retail, automotive, distribution, or performance parts
Experience with B2B and B2C acquisition
Experience with multi-brand or portfolio marketing
Strong understanding of attribution
Experience with Looker Studio or similar dashboards
Experience with Hotjar, Microsoft Clarity, Ahrefs, SEMrush, or similar tools
Tools & Platforms
Relevant tools may include:
Google Ads
Meta Ads Manager
Google Analytics 4
Google Search Console
Looker Studio
Ahrefs, SEMrush, or similar SEO tools
CRO or behavioral analytics tools
Landing page tools
Google Workspace
Freelancer project tools
Access to advertising accounts, analytics tools, dashboards, customer data, campaign data, or confidential business information will only be provided after the project is awarded through Freelancer and after any required confidentiality or permission steps are completed.
Compliance & Confidentiality
All paid media, SEO, CRO, analytics, reporting, and campaign work must follow applicable laws, advertising platform rules, privacy requirements, confidentiality requirements, and ethical marketing standards.
Please do not use spam, fake engagement, misleading advertising, unauthorized account access, black-hat SEO, unauthorized scraping, or any method that violates platform rules.
Please do not request or share private contact details outside Freelancer. All communication must remain within Freelancer messages and project tools.
Compensation
This is an hourly Freelancer project.
Suggested hourly range: USD $40–$120/hour
The final hourly rate will depend on experience, seniority, paid media expertise, SEO knowledge, CRO ability, reporting quality, and agreed project scope.
Performance-based incentives may be considered for clearly defined outcomes such as ROAS improvement, CAC reduction, CPL reduction, conversion rate improvement, lead quality improvement, revenue growth, or successful channel scaling. Any bonus or expanded scope must be agreed and processed through Freelancer.
How to Apply
Please submit your proposal through Freelancer and include:
A short introduction
Your Google Ads and Meta Ads experience
Your SEO and CRO experience
Examples of campaigns or acquisition systems you have managed
Examples of results you improved, such as CAC, ROAS, CPL, conversion rate, lead quality, or revenue
Your experience with GA4, Looker Studio, SEO tools, or dashboards
Your experience coordinating contractors or external contributors
Your preferred hourly rate
Your expected weekly availability
Any relevant automotive, eCommerce, retail, distribution, B2B, or B2C experience
We are looking for a long-term remote freelance collaborator who can help improve paid media performance, SEO visibility, conversion efficiency, reporting clarity, and overall digital acquisition quality.
We are looking for an experienced Remote Digital Marketing Manager to support digital acquisition, paid media performance, SEO, conversion optimization, reporting, and project coordination for a performance automotive parts and accessories business.
This is a remote hourly freelance project for an independent contractor. We are looking for a long-term collaborator who can support both strategy and hands-on execution across Google Ads, Meta Ads, SEO, CRO, analytics, and performance reporting.
Global candidates are welcome. Some overlap with U.S. business hours, especially EST or CST, is preferred for campaign reviews and coordination.
All communication, file sharing, time tracking, invoicing, and payment must remain on Freelancer.com.
Project Overview
The selected freelancer will help improve digital acquisition performance across paid and organic channels.
The main goal is to build a more coordinated, measurable, and efficient marketing system that improves:
Customer acquisition cost
Return on ad spend
Cost per lead
Conversion rate
Lead quality
Organic visibility
Landing page performance
Revenue impact
This role is best suited for someone who can think strategically but also execute hands-on. You should be comfortable reviewing data, managing campaigns, identifying SEO and CRO opportunities, coordinating approved contributors, and turning insights into clear action.
Main Responsibilities
1. Google Ads Management
You will help manage, optimize, and improve Google Ads campaigns.
This may include:
Campaign structure review
Keyword and search intent analysis
Budget allocation recommendations
Bid strategy review
Ad copy testing
Landing page alignment
Negative keyword management
Conversion tracking review
Performance monitoring
Recommendations to scale, pause, restructure, or test campaigns
The focus is not only platform activity, but improving acquisition efficiency and connecting campaign performance to business results.
2. Meta Ads Management
You will help manage and optimize Meta Ads campaigns across Facebook and Instagram.
This may include:
Campaign setup and optimization
Audience testing
Creative testing recommendations
Budget and placement review
Retargeting strategy
Funnel performance analysis
Ad copy and messaging recommendations
Scaling recommendations
You should understand how creative, targeting, landing pages, and offer quality affect paid social performance.
3. SEO Strategy & Execution
You will help improve organic visibility and SEO performance.
This may include:
SEO opportunity review
Keyword strategy
Content recommendations
On-page SEO improvements
Technical SEO coordination
SEO performance tracking
Content brief review
Prioritizing SEO tasks based on business impact
All SEO work must follow ethical and compliant practices. We are not looking for spam backlinks, black-hat SEO, cloaking, misleading tactics, unauthorized scraping, or anything that violates search engine guidelines.
4. Conversion Rate Optimization
You will help improve landing pages, funnels, and customer journeys.
This may include:
Landing page audits
Funnel friction analysis
A/B testing recommendations
Copy, layout, and UX suggestions
Form and lead capture optimization
Product or service page recommendations
Test result analysis
The goal is to help traffic convert more effectively into qualified leads, sales, or other agreed business outcomes.
5. Analytics, Reporting & Insights
You will provide clear reporting and actionable recommendations.
Reporting may include:
CAC
ROAS
CPL
Conversion rate
Lead quality
Revenue attribution
Paid media performance
SEO performance
Landing page performance
Testing results
Reports should not only describe what happened. They should explain what should be improved next.
6. Contractor & Project Coordination
You may coordinate with approved contributors such as SEO specialists, designers, developers, creative contributors, agencies, or other contractors.
This may include:
Preparing briefs
Clarifying priorities
Reviewing deliverables
Tracking timelines
Coordinating feedback
Checking quality against marketing goals
This is freelance project coordination only and does not create an employee or staff-management relationship.
Expected Working Rhythm
The exact workload, meeting cadence, reporting format, and weekly hour limit will be agreed through Freelancer after the project is awarded.
Typical work may include:
Daily or near-daily campaign monitoring
Weekly optimization and performance updates
Monthly strategic reports
Budget and channel recommendations
SEO, CRO, and paid media priority updates
Testing roadmap recommendations
Expected Deliverables
The freelancer may be responsible for:
Google Ads optimization updates
Meta Ads optimization updates
SEO recommendations
CRO and landing page recommendations
Weekly performance updates
Monthly strategic reports
Dashboard or KPI tracking
CAC, ROAS, CPL, conversion, and revenue analysis
Campaign scaling recommendations
Budget allocation recommendations
Contractor coordination notes
Testing roadmap
Actionable growth recommendations
Success Metrics
Success will be measured based on agreed project goals, which may include:
Improved customer acquisition cost
Improved return on ad spend
Reduced cost per lead
Higher conversion rate
Improved lead quality
Better revenue attribution
Improved paid media efficiency
Improved organic visibility
Better landing page performance
Stronger coordination across paid, organic, and CRO workstreams
Experience Required
Please apply if you have:
2+ years of experience in digital marketing, performance marketing, paid media, SEO, or acquisition strategy
Strong hands-on experience with Google Ads
Strong hands-on experience with Meta Ads
Solid understanding of SEO
Practical CRO and landing page optimization experience
Experience reviewing CAC, ROAS, CPL, conversion rate, and revenue-related metrics
Ability to turn data into clear recommendations
Experience coordinating contractors, agencies, or external contributors
Strong written communication skills
Ability to work independently in a remote freelance environment
Nice to Have
Helpful but not required:
Experience in eCommerce, retail, automotive, distribution, or performance parts
Experience with B2B and B2C acquisition
Experience with multi-brand or portfolio marketing
Strong understanding of attribution
Experience with Looker Studio or similar dashboards
Experience with Hotjar, Microsoft Clarity, Ahrefs, SEMrush, or similar tools
Tools & Platforms
Relevant tools may include:
Google Ads
Meta Ads Manager
Google Analytics 4
Google Search Console
Looker Studio
Ahrefs, SEMrush, or similar SEO tools
CRO or behavioral analytics tools
Landing page tools
Google Workspace
Freelancer project tools
Access to advertising accounts, analytics tools, dashboards, customer data, campaign data, or confidential business information will only be provided after the project is awarded through Freelancer and after any required confidentiality or permission steps are completed.
Compliance & Confidentiality
All paid media, SEO, CRO, analytics, reporting, and campaign work must follow applicable laws, advertising platform rules, privacy requirements, confidentiality requirements, and ethical marketing standards.
Please do not use spam, fake engagement, misleading advertising, unauthorized account access, black-hat SEO, unauthorized scraping, or any method that violates platform rules.
Please do not request or share private contact details outside Freelancer. All communication must remain within Freelancer messages and project tools.
Compensation
This is an hourly Freelancer project.
Suggested hourly range: USD $40–$120/hour
The final hourly rate will depend on experience, seniority, paid media expertise, SEO knowledge, CRO ability, reporting quality, and agreed project scope.
Performance-based incentives may be considered for clearly defined outcomes such as ROAS improvement, CAC reduction, CPL reduction, conversion rate improvement, lead quality improvement, revenue growth, or successful channel scaling. Any bonus or expanded scope must be agreed and processed through Freelancer.
How to Apply
Please submit your proposal through Freelancer and include:
A short introduction
Your Google Ads and Meta Ads experience
Your SEO and CRO experience
Examples of campaigns or acquisition systems you have managed
Examples of results you improved, such as CAC, ROAS, CPL, conversion rate, lead quality, or revenue
Your experience with GA4, Looker Studio, SEO tools, or dashboards
Your experience coordinating contractors or external contributors
Your preferred hourly rate
Your expected weekly availability
Any relevant automotive, eCommerce, retail, distribution, B2B, or B2C experience
We are looking for a long-term remote freelance collaborator who can help improve paid media performance, SEO visibility, conversion efficiency, reporting clarity, and overall digital acquisition quality.