ROI-Driven Lead Generation Campaign
Budget: ₹1,500 – ₹12,500 INR
I’m looking to roll out a lean, test-and-learn lead generation campaign aimed at decision-makers in the technology sector. My immediate priority is Google Ads, so I need someone who can squeeze the lowest possible cost-per-lead from search and display while keeping quality high.
Scope of work
• Craft a basic campaign blueprint that defines keywords, ad copy, landing-page flow, and tracking setup.
• Launch and manage the initial test cycle, pausing or reallocating budget the moment data shows a clear winner.
• Optimise bids, audiences, and creative continuously to push cost down and conversion rate up.
• Provide a concise weekly report summarising spend, CPL, and next-step recommendations.
Nice-to-haves (not required but welcome): quick experiments across Facebook, LinkedIn, or Instagram, plus light email follow-up automation to nurture the leads you capture.
Success looks like a steady stream of qualified technology leads at an attractive CPL within the first month.
When you respond, focus on your relevant experience—short case studies or metrics from similar tech campaigns are ideal. I’m ready to start as soon as I find the right fit.
Scope of work
• Craft a basic campaign blueprint that defines keywords, ad copy, landing-page flow, and tracking setup.
• Launch and manage the initial test cycle, pausing or reallocating budget the moment data shows a clear winner.
• Optimise bids, audiences, and creative continuously to push cost down and conversion rate up.
• Provide a concise weekly report summarising spend, CPL, and next-step recommendations.
Nice-to-haves (not required but welcome): quick experiments across Facebook, LinkedIn, or Instagram, plus light email follow-up automation to nurture the leads you capture.
Success looks like a steady stream of qualified technology leads at an attractive CPL within the first month.
When you respond, focus on your relevant experience—short case studies or metrics from similar tech campaigns are ideal. I’m ready to start as soon as I find the right fit.