Performance Marketing Specialist for LYFE Marketing

Job ID: 40391597

Budget: $30 – $80 USD

KlientBoost – Performance Marketing Specialist (Google Ads) (Remote / Work From Home)

Location: Remote (U.S.-based preferred)
Headquarters: 2787 Bristol St., Suite B, Costa Mesa, California 92626, United States
CEO: Matt Melen
Interview Process: You will be interviewed directly by the CEO or members of the executive and management team.

About Us

KlientBoost is a performance-driven digital marketing agency specializing in paid advertising, conversion rate optimization (CRO), and landing page strategy. The company is widely recognized for its data-first approach to scaling revenue for SaaS, eCommerce, and lead generation businesses.

With a strong emphasis on measurable growth, KlientBoost combines paid media expertise with conversion-focused design and rigorous A/B testing. The team continuously experiments, optimizes, and scales campaigns across platforms like Google Ads, Meta Ads, and other acquisition channels to maximize ROI and accelerate business growth.

Role Overview

We are seeking a results-driven Performance Marketing Specialist (Google Ads) to lead and scale paid acquisition efforts.

This role focuses heavily on Google Ads strategy, execution, and optimization, while also supporting full-funnel performance marketing initiatives including conversion optimization and retention.

The ideal candidate has hands-on experience in eCommerce or lead generation, understands performance metrics deeply, and can independently drive growth through paid media.

Key Responsibilities
Performance Marketing & Paid Acquisition
Manage and optimize campaigns across:
Google Ads (Search, Display, Shopping, Performance Max)
Meta Ads (Facebook & Instagram)
TikTok Ads (optional but preferred)
Continuously test, iterate, and scale campaigns based on ROAS and CAC targets
Allocate and optimize budgets for maximum performance and efficiency
Conversion Optimization (CRO)
Optimize landing pages and funnels to improve conversion rates (CVR)
Work closely with design/dev teams to enhance UX and performance
Conduct A/B testing on landing pages, creatives, and offers
Analytics & Reporting
Track and analyze KPIs:
ROAS
CAC
Conversion Rate
Customer Lifetime Value (LTV)
Build reports and provide actionable insights for scaling campaigns
Retention & Lifecycle Marketing
Support retention strategies including:
Email marketing (Klaviyo or similar)
SMS campaigns
Develop segmentation and lifecycle flows to increase LTV
Creative Strategy & Testing
Collaborate with creative teams to develop high-converting ad creatives
Test UGC-style content, hooks, and messaging angles
Optimize creatives based on performance data
Strategy & Growth
Develop weekly and monthly growth plans
Execute full-funnel marketing strategies
Identify new acquisition channels and scaling opportunities
Continuously improve systems and processes for better efficiency
Requirements
6 months – 2 years of experience in performance marketing (eCommerce, SaaS, or lead gen preferred)
Strong hands-on experience with Google Ads (mandatory)
Experience with Meta Ads (Facebook & Instagram)
Understanding of full-funnel marketing and customer acquisition
Familiarity with tools such as:
Google Analytics (GA4)
Shopify or equivalent platforms
Data-driven mindset with strong analytical skills
Good communication and teamwork skills
Nice to Have
Experience with TikTok Ads
Experience in CRO / landing page optimization
Background in UGC content or creative testing
Compensation & Benefits

Salary: $30 – $80+/hour (based on experience)
Bonus: Performance-based bonuses tied to revenue growth

Benefits:

Flexible remote work environment
Opportunity to work directly with leadership team
Professional development support
Clear growth path into senior roles
Why Join KlientBoost
High-performance, data-driven culture
Strong focus on measurable results and ROI
Opportunity to work on diverse clients (SaaS, eCommerce, Lead Gen)
Direct impact on revenue and business growth
Fast-paced environment with continuous learning
How to Apply

Location: Open to remote (U.S.-based preferred)

Interview Process:
Candidates will be interviewed directly by Matt Melen or members of the executive/management team.