Performance Marketing Specialist Needed

Job ID: 39713457

Budget: ₹400 – ₹750 INR

I'm seeking an experienced Performance Marketing Specialist to manage and scale my online campaigns across Google Ads, Meta Ads (Facebook/Instagram), and marketplace ads (Amazon, Flipkart, Myntra, etc.). The primary objective is to improve sales, ROAS, and overall brand visibility.

Key Responsibilities:

- Setup & optimization of ad campaigns (Search, Display, Shopping, Social Media).
- Keyword research, audience targeting, and A/B testing.
- Marketplace ads (Amazon, Flipkart) campaign management.
- Shopify/website product feed optimization.
- Conversion tracking, analytics, and performance reporting.
- Recommendations for scaling while reducing acquisition costs.

Objective:
Drive measurable growth through data-driven strategies, increase revenue, and ensure sustainable ROI.

Ideal Skills & Experience:
- Expertise in Google Ads and Meta Ads with a focus on conversions.
- Proven track record in managing marketplace ads.
- Strong analytical skills for performance reporting.
- Experience with Shopify and product feed optimization.
- Ability to develop strategies for audience targeting from scratch.