Performance Marketer for Pickleball Store
Budget: €750 – €1,500 EUR
I have a fully built Shopify store dedicated to the booming Pickleball niche and an active social footprint; now I’m ready to turn the traffic tap on. My immediate priority is paid-media execution that drives profitable sales in the USA and EU.
Your core mission: plan, launch, and optimise performance campaigns on Google Ads, Facebook/Instagram Ads, and TikTok Ads. The store is conversion-ready with competitive margins, so I’m looking for someone who can come in, read the data, and scale spend intelligently while protecting ROAS.
What I’ve already set up
• Custom-designed Shopify site with clean product feeds
• Pixel and conversion events installed
• Brand creatives, angles and audience insights from early organic tests
What you’ll own
1. Media plan built around our sales target and seasonality
2. Full-funnel campaigns (search, shopping, meta prospecting/retargeting, TikTok spark)
3. Ongoing creative testing in partnership with my content team
4. Weekly reporting with clear next actions and budget recommendations
Acceptance criteria
• Positive ROAS within the first 30 days of scaled spend
• Clear, replicable structure for campaigns so we can expand to new SKUs and geos without starting from scratch
• Actionable insights documented in a living dashboard (GA4 or Looker preferred)
If you thrive on data-driven decision-making and want to grow a brand that’s riding a massive sports trend, let’s talk.
Your core mission: plan, launch, and optimise performance campaigns on Google Ads, Facebook/Instagram Ads, and TikTok Ads. The store is conversion-ready with competitive margins, so I’m looking for someone who can come in, read the data, and scale spend intelligently while protecting ROAS.
What I’ve already set up
• Custom-designed Shopify site with clean product feeds
• Pixel and conversion events installed
• Brand creatives, angles and audience insights from early organic tests
What you’ll own
1. Media plan built around our sales target and seasonality
2. Full-funnel campaigns (search, shopping, meta prospecting/retargeting, TikTok spark)
3. Ongoing creative testing in partnership with my content team
4. Weekly reporting with clear next actions and budget recommendations
Acceptance criteria
• Positive ROAS within the first 30 days of scaled spend
• Clear, replicable structure for campaigns so we can expand to new SKUs and geos without starting from scratch
• Actionable insights documented in a living dashboard (GA4 or Looker preferred)
If you thrive on data-driven decision-making and want to grow a brand that’s riding a massive sports trend, let’s talk.