Optimize Google Ads for Leads
Budget: $30 – $250 USD
I need fresh, expert eyes on my Google Ads account right away. The single focus is lead generation, and I’m looking to capture both individual consumers and business prospects without driving up cost per acquisition.
Here’s what the engagement will cover:
• Immediate audit of all existing search, display, and remarketing campaigns
• Restructured account architecture—tighter ad groups, refined keywords, and robust negative lists
• New, persuasive ad copy and extensions built around our current lead magnets
• Accurate, end-to-end conversion tracking via GA4, Tag Manager, and call tracking
• Smart bidding and budget adjustments tuned daily for performance gains
• Concise weekly reports outlining results and next steps
Timing is critical. I’d like the first round of optimisations deployed within a few days and measurable improvements showing inside the first month.
Acceptance criteria
– At least 95 % of form submissions and calls recorded as conversions
– Lower cost-per-lead compared with today’s baseline after 30 days
– Transparent optimisation log maintained in a shared Google Sheet
Access to the account will be provided the moment we finalise our agreement so you can start ASAP.
Here’s what the engagement will cover:
• Immediate audit of all existing search, display, and remarketing campaigns
• Restructured account architecture—tighter ad groups, refined keywords, and robust negative lists
• New, persuasive ad copy and extensions built around our current lead magnets
• Accurate, end-to-end conversion tracking via GA4, Tag Manager, and call tracking
• Smart bidding and budget adjustments tuned daily for performance gains
• Concise weekly reports outlining results and next steps
Timing is critical. I’d like the first round of optimisations deployed within a few days and measurable improvements showing inside the first month.
Acceptance criteria
– At least 95 % of form submissions and calls recorded as conversions
– Lower cost-per-lead compared with today’s baseline after 30 days
– Transparent optimisation log maintained in a shared Google Sheet
Access to the account will be provided the moment we finalise our agreement so you can start ASAP.