Media Buyer for E-book & App Campaigns
Budget: $30 – $250 USD
Project Title:
Expert Media Buyer Needed for E-book & CPI App Campaigns (Meta + Google, USA & India GEO)
Project Description:
We are looking for an experienced Media Buyer to run performance-driven campaigns for our E-book sales and CPI (Cost Per Install) campaigns on Meta (Facebook/Instagram) and Google Ads.
Our goal is to drive quality installs for our Android/iOS app and generate consistent E-book purchases in the USA and India markets.
About Us:
We are WellHeal, a wellness and mental health app that provides calming rituals, sleep trackers, and guided audios.
Website: https://sleep.wellheal.app/
Android App: Download on Play Store
iOS App: Download on App Store
Responsibilities:
Plan, set up, and manage campaigns for E-book conversions and App Installs (CPI).
Run campaigns on Meta Ads and Google Ads (Search, Display, UAC).
Optimize campaigns to achieve lowest CPI & higher conversion rates.
Test creatives, ad copies, and targeting strategies for both GEOs (USA & India).
Provide regular reporting on campaign performance and suggestions for scaling.
Requirements:
Proven experience running E-book sales campaigns and App Install (CPI) campaigns.
Strong knowledge of Meta Ads Manager and Google Ads (UAC/App campaigns).
Ability to target effectively for USA and India GEOs.
Skilled in A/B testing, audience segmentation, and campaign optimization.
Understanding of wellness/mental health niche is a plus.
Important Note:
Note: Only experienced media buyers should bid.
We require proof of past ad spend and results in similar verticals (E-book/App Install campaigns). Please do not apply if you cannot provide this — we do not want to waste each other’s time.
Payment:
Monthly fixed budget: $200 – $250 (long-term role for the right candidate).
Deliverables:
Minimum CPI benchmark and conversion goals (to be discussed).
Weekly performance report with optimization suggestions.
Screening Questions (must answer to be considered):
Have you managed E-book sales or App Install (CPI) campaigns before? Please share details.
What was your average CPI achieved for USA and India GEOs?
Can you provide proof of past ad spend and results in these verticals? (screenshots or reports are acceptable)
What was the monthly budget size you managed previously?
Which platform do you feel more confident in for CPI campaigns — Meta Ads or Google Ads, and why?
Expert Media Buyer Needed for E-book & CPI App Campaigns (Meta + Google, USA & India GEO)
Project Description:
We are looking for an experienced Media Buyer to run performance-driven campaigns for our E-book sales and CPI (Cost Per Install) campaigns on Meta (Facebook/Instagram) and Google Ads.
Our goal is to drive quality installs for our Android/iOS app and generate consistent E-book purchases in the USA and India markets.
About Us:
We are WellHeal, a wellness and mental health app that provides calming rituals, sleep trackers, and guided audios.
Website: https://sleep.wellheal.app/
Android App: Download on Play Store
iOS App: Download on App Store
Responsibilities:
Plan, set up, and manage campaigns for E-book conversions and App Installs (CPI).
Run campaigns on Meta Ads and Google Ads (Search, Display, UAC).
Optimize campaigns to achieve lowest CPI & higher conversion rates.
Test creatives, ad copies, and targeting strategies for both GEOs (USA & India).
Provide regular reporting on campaign performance and suggestions for scaling.
Requirements:
Proven experience running E-book sales campaigns and App Install (CPI) campaigns.
Strong knowledge of Meta Ads Manager and Google Ads (UAC/App campaigns).
Ability to target effectively for USA and India GEOs.
Skilled in A/B testing, audience segmentation, and campaign optimization.
Understanding of wellness/mental health niche is a plus.
Important Note:
Note: Only experienced media buyers should bid.
We require proof of past ad spend and results in similar verticals (E-book/App Install campaigns). Please do not apply if you cannot provide this — we do not want to waste each other’s time.
Payment:
Monthly fixed budget: $200 – $250 (long-term role for the right candidate).
Deliverables:
Minimum CPI benchmark and conversion goals (to be discussed).
Weekly performance report with optimization suggestions.
Screening Questions (must answer to be considered):
Have you managed E-book sales or App Install (CPI) campaigns before? Please share details.
What was your average CPI achieved for USA and India GEOs?
Can you provide proof of past ad spend and results in these verticals? (screenshots or reports are acceptable)
What was the monthly budget size you managed previously?
Which platform do you feel more confident in for CPI campaigns — Meta Ads or Google Ads, and why?