Local Therapy Leads via Google Ads
Budget: ₹100 – ₹400 INR
My client run a mental-health practice and am ready to increase paid search so more people in her area know help is available. The goal is to optimize my Google Ads setup so it consistently generates qualified individual therapy enquiries from people who are close enough to attend in-person sessions.
Here’s what I need:
- A campaign structure built around high-intent, therapy-related keywords for my local service area.
- Compelling, empathy-driven ad copy with all relevant extensions.
- Conversion tracking set up through Google Tag Manager and Analytics so I can see which calls or form fills lead to booked appointments.
- A concise set of landing page recommendations to improve Quality Score and lower cost per lead.
- A short handoff guide explaining how to monitor results, adjust bids, and pause underperforming terms.
I’ll consider the work complete once the ads are live, tracking is working correctly, and at least one lead has been recorded during the test period. If the first campaign performs well, there will be ongoing optimization and expansion work.
Here’s what I need:
- A campaign structure built around high-intent, therapy-related keywords for my local service area.
- Compelling, empathy-driven ad copy with all relevant extensions.
- Conversion tracking set up through Google Tag Manager and Analytics so I can see which calls or form fills lead to booked appointments.
- A concise set of landing page recommendations to improve Quality Score and lower cost per lead.
- A short handoff guide explaining how to monitor results, adjust bids, and pause underperforming terms.
I’ll consider the work complete once the ads are live, tracking is working correctly, and at least one lead has been recorded during the test period. If the first campaign performs well, there will be ongoing optimization and expansion work.