Local Shopify Google Ads Sales Boost

My Shopify store sells tangible, ready-to-ship products and I need a tightly focused Google Ads strategy that turns nearby searches into real purchases. The priority is clear: more sales within my local market, not generic clicks.

Here is what the engagement should cover:
• Keyword and audience research centered on local intent.
• Build or refine Search, Shopping and, if relevant, remarketing campaigns inside Google Ads.
• Persuasive ad copy, extensions and image assets that highlight fast local fulfilment.
• Proper conversion tracking via Google Analytics and Shopify so every sale is traceable.
• Ongoing optimisation for ROAS, including A/B testing, bid adjustments and negative keywords.

Success will be measured by uplift in local orders, cost-per-acquisition and overall return on ad spend. Provide recent examples of similar Shopify campaigns, expected timelines to reach learning phase, and any platform tools you rely on (e.g., Google Merchant Center, Tag Manager).

Once we agree on the structure, I will grant access to the store and ad account so you can get started right away.