Local Service Google Ads Setup

I need a complete Google Ads campaign built for my service-based website with the clear aim of bringing in nearby customers. Please handle everything from researching the right local keywords to writing compelling ad copy, choosing extensions, and configuring geo-targeting so the ads show only to people in my area.

I already have the landing page ready; what I’m missing is the campaign structure, ad groups, and tracking. Set up conversion tracking through Google Tag Manager or directly with the Google Ads tag so I can see which calls or form submissions come from the ads. Once live, provide a brief optimisation roadmap so I know how to adjust bids and keywords during the first month.

Deliverables:
• One search campaign with tightly themed ad groups
• Three responsive search ads per ad group, including site-link and call extensions
• Keyword list (exact, phrase, negative) focused on local intent
• Geo-targeting and schedule settings configured
• Conversion tracking tested and verified

If you’re familiar with Google Ads Editor, Tag Manager, and basic analytics reporting, that’s exactly what I’m after.