Local Printing Google Ads Expert
Budget: $250 – $750 USD
I run a full-service print and sign shop and I want my Google Ads to dominate the local search results. The single metric that matters to me is lead volume—I need the phone ringing and enquiry forms filling with businesses actively looking for a reliable printing partner.
Right now, everything is geared toward companies that already know they need printing solutions; event organisers or retail chains can follow later, but the first wave of ads must focus on that core audience.
The campaigns have to spotlight three profit centres:
• Custom printing
• Sign manufacturing
• Promotional materials
I already have an account and basic conversion tracking in place. Your task is to audit what exists, rebuild where necessary, craft persuasive ad copy, select high-intent keywords (and robust negatives), set up call-tracking, and refine bids and extensions until the cost-per-lead sits at a sustainable level. Geographic targeting will stay tight on my city and nearby suburbs; as results improve, I’ll scale the daily spend accordingly.
You should be fluent in SKAGs or tightly themed ad groups, responsive search ads, display remarketing, and data-driven optimisation. Weekly reports that show lead numbers, CPA, and actionable next steps will keep us aligned.
The deliverable is a fully managed Google Ads account that consistently delivers qualified, local printing and signage enquiries—nothing less.
Right now, everything is geared toward companies that already know they need printing solutions; event organisers or retail chains can follow later, but the first wave of ads must focus on that core audience.
The campaigns have to spotlight three profit centres:
• Custom printing
• Sign manufacturing
• Promotional materials
I already have an account and basic conversion tracking in place. Your task is to audit what exists, rebuild where necessary, craft persuasive ad copy, select high-intent keywords (and robust negatives), set up call-tracking, and refine bids and extensions until the cost-per-lead sits at a sustainable level. Geographic targeting will stay tight on my city and nearby suburbs; as results improve, I’ll scale the daily spend accordingly.
You should be fluent in SKAGs or tightly themed ad groups, responsive search ads, display remarketing, and data-driven optimisation. Weekly reports that show lead numbers, CPA, and actionable next steps will keep us aligned.
The deliverable is a fully managed Google Ads account that consistently delivers qualified, local printing and signage enquiries—nothing less.