Local PPC Lead Generation Campaign
Budget: $30 – $250 USD
I run an interior fit-out company and want to turn Google Ads into a steady stream of qualified local enquiries. My main objective is lead generation within the city and surrounding suburbs, so every click needs to come from property owners, commercial company owners, restaurant owners, architects, or project managers who are ready to discuss a fit-out project.
Here’s what I need from you: build and manage a complete Pay-Per-Click programme in Google Ads—campaign structure, keyword research, compelling ad copy, extensions, and conversion tracking. I already have a responsive website; you’ll advise on any landing-page tweaks that can lift form-fill or phone-call volume. Geo-targeting and tight negative keywords are essential so we keep the budget focused on genuine local prospects.
Deliverables I’ll review:
• Keyword and competitor audit with proposed search terms
• Campaign setup (ad groups, ads, extensions, location settings) ready to go live
• Conversion actions configured in Google Tag Manager/Analytics so every call or form is tracked
• Brief landing-page recommendations (layout, copy cues, calls-to-action)
• Weekly optimization reports highlighting spend, clicks, conversions, and next steps
Success is simple: lower cost-per-lead week over week while maintaining lead quality. If you’re confident with Google Ads Editor, Keyword Planner, and Data Studio (or Looker Studio) for reporting, let’s talk.
Here’s what I need from you: build and manage a complete Pay-Per-Click programme in Google Ads—campaign structure, keyword research, compelling ad copy, extensions, and conversion tracking. I already have a responsive website; you’ll advise on any landing-page tweaks that can lift form-fill or phone-call volume. Geo-targeting and tight negative keywords are essential so we keep the budget focused on genuine local prospects.
Deliverables I’ll review:
• Keyword and competitor audit with proposed search terms
• Campaign setup (ad groups, ads, extensions, location settings) ready to go live
• Conversion actions configured in Google Tag Manager/Analytics so every call or form is tracked
• Brief landing-page recommendations (layout, copy cues, calls-to-action)
• Weekly optimization reports highlighting spend, clicks, conversions, and next steps
Success is simple: lower cost-per-lead week over week while maintaining lead quality. If you’re confident with Google Ads Editor, Keyword Planner, and Data Studio (or Looker Studio) for reporting, let’s talk.