Lead-Generation Social Ads & Graphics in French and English
Budget: $15 – $25 CAD
I’m looking for someone to create ann integrated lead-generation campaign for a new condo development in Montreal Quebec. It will spans Google AdWords and paid social on Facebook, Instagram and X. The campaign needs to move prospects from first impression to form-fill and /or phone call so every element—from targeting to creative—has to be aligned and performance-driven.
What I need you to handle
• Strategy and setup of Google Search & Display campaigns inside Google Ads, including keyword research, audience segmentation and ad copy that speaks directly to my offer.
• Creation, scheduling and optimisation of paid social ads across the three platforms mentioned above, using Facebook Ads Manager and the equivalent tools for Instagram and Twitter.
• Design of all supporting creatives: static banners for both AdWords and social placements plus share-worthy infographics that reinforce key value points. Final files should be delivered in layered PSD/AI along with ready-to-upload web formats.
• Ongoing monitoring, A/B testing, bid and budget adjustments and clear weekly performance reports focused on cost-per-lead, CTR and conversion rate.
Acceptance criteria
– Campaigns are live and tracking correctly in Google Analytics and each native platform.
– Banner sizes meet current ad-spec guidelines; infographics follow my brand palette and typography.
– Lead volume rises steadily while CPL remains within agreed thresholds for two consecutive weeks.
If you’ve successfully married data-driven media buying with compelling visuals before, especially in the real estate market, let’s talk timelines and next steps—my goal is to hit the ground running.
French and English is very important
What I need you to handle
• Strategy and setup of Google Search & Display campaigns inside Google Ads, including keyword research, audience segmentation and ad copy that speaks directly to my offer.
• Creation, scheduling and optimisation of paid social ads across the three platforms mentioned above, using Facebook Ads Manager and the equivalent tools for Instagram and Twitter.
• Design of all supporting creatives: static banners for both AdWords and social placements plus share-worthy infographics that reinforce key value points. Final files should be delivered in layered PSD/AI along with ready-to-upload web formats.
• Ongoing monitoring, A/B testing, bid and budget adjustments and clear weekly performance reports focused on cost-per-lead, CTR and conversion rate.
Acceptance criteria
– Campaigns are live and tracking correctly in Google Analytics and each native platform.
– Banner sizes meet current ad-spec guidelines; infographics follow my brand palette and typography.
– Lead volume rises steadily while CPL remains within agreed thresholds for two consecutive weeks.
If you’ve successfully married data-driven media buying with compelling visuals before, especially in the real estate market, let’s talk timelines and next steps—my goal is to hit the ground running.
French and English is very important