Lead-Generating Google Ads for Plumbing
Budget: $50 – $0 AUD
I need my existing Google Ads account reshaped so it delivers a steady flow of qualified phone-call leads for an emergency plumbing service. The campaign is already live, but unable to add any photos or logos, and unsure on how the call ad function works. Also looking for opportunities of improvement on my main website landing page.
Your job is to audit everything—keywords, match types, ad extensions, bidding strategy, negative lists, and tracking—then rebuild where necessary so every dollar pushes the ad to homeowners who urgently need a plumber and are ready to pick up the phone. Call-only and call-extension ads must be front and center, with conversion tracking configured to count just the successful calls that last long enough to show real intent.
Important that the times of the ad remain unchanged, maximum bids unchanged, positive keywords not changed to broad or phrase, and it remains on Google Search only, not their partners.
Deliverables:
• Written audit highlighting current waste and missed opportunities.
• Reworked campaigns/ad groups with tight keyword theming for “emergency plumber” searches in my service area.
• Call tracking setup (Google Forwarding numbers and event imports) so I see accurate cost-per-call in the dashboard.
• One-week performance report after launch plus practical next-step recommendations.
I will provide account access and past performance data as soon as we start. If you have solid experience squeezing more calls out of service-based campaigns, let’s talk.
Your job is to audit everything—keywords, match types, ad extensions, bidding strategy, negative lists, and tracking—then rebuild where necessary so every dollar pushes the ad to homeowners who urgently need a plumber and are ready to pick up the phone. Call-only and call-extension ads must be front and center, with conversion tracking configured to count just the successful calls that last long enough to show real intent.
Important that the times of the ad remain unchanged, maximum bids unchanged, positive keywords not changed to broad or phrase, and it remains on Google Search only, not their partners.
Deliverables:
• Written audit highlighting current waste and missed opportunities.
• Reworked campaigns/ad groups with tight keyword theming for “emergency plumber” searches in my service area.
• Call tracking setup (Google Forwarding numbers and event imports) so I see accurate cost-per-call in the dashboard.
• One-week performance report after launch plus practical next-step recommendations.
I will provide account access and past performance data as soon as we start. If you have solid experience squeezing more calls out of service-based campaigns, let’s talk.