Lead-Gen Google Search Campaign Setup
Budget: ₹600 – ₹1,500 INR
I need a full Google Ads Search campaign built from the ground up with a single focus: generating qualified leads. That means taking my service, analysing its value proposition and then shaping keywords, ad groups and compelling text ads that pull the right prospects into the funnel.
Right now the audience definition is wide open, so part of this job is to investigate my market, outline ideal buyer personas and translate those insights into targeting settings, negative keyword lists and bid strategies that keep spend efficient.
Conversion tracking must be airtight. Please wire up Google Tag Manager (or gtag.js if you prefer) so every form submission or call is logged back to the campaign for optimisation. Ad extensions—sitelinks, callouts, calls—should be configured as well to lift quality score and CTR.
Deliverables
• Audience brief with proposed personas and keyword themes
• Live Search campaign in my Google Ads account, organised by tightly-knit ad groups
• Two–three responsive search ads per ad group, fully written and approved
• Conversion tracking installed and tested
• One-page launch report outlining next-step optimisation ideas
Once these items are complete and leads are flowing, the project is done.
Right now the audience definition is wide open, so part of this job is to investigate my market, outline ideal buyer personas and translate those insights into targeting settings, negative keyword lists and bid strategies that keep spend efficient.
Conversion tracking must be airtight. Please wire up Google Tag Manager (or gtag.js if you prefer) so every form submission or call is logged back to the campaign for optimisation. Ad extensions—sitelinks, callouts, calls—should be configured as well to lift quality score and CTR.
Deliverables
• Audience brief with proposed personas and keyword themes
• Live Search campaign in my Google Ads account, organised by tightly-knit ad groups
• Two–three responsive search ads per ad group, fully written and approved
• Conversion tracking installed and tested
• One-page launch report outlining next-step optimisation ideas
Once these items are complete and leads are flowing, the project is done.