Lead-Focused Google & Meta Ads
Budget: $10 – $21 USD
I’m ready to launch an aggressive, lead-generation campaign across Google Search, the Google Display Network, and Meta’s Facebook/Instagram placements and I need an advertising specialist who can move fast.
Here’s the situation: my priority is quality leads, not vanity metrics. I already have creative assets and landing pages in place; what I need now is a pro who can build, structure, and optimise the campaigns so they start delivering enquiries immediately.
Scope of work
• Set up and segment campaigns for all three platforms, tailoring ad groups/ad sets to each audience and network.
• Configure accurate conversion tracking and integrate it with Google Tag Manager and Meta pixel so we can measure cost-per-lead in real time.
• Write or refine ad copy, extensions, and creative variations backed by keyword and audience research.
• Implement negative keywords, placement exclusions, and look-a-like or custom audiences to keep quality high.
• Launch, monitor, and optimise daily during the first critical week—adjusting bids, budgets, and creatives to squeeze maximum leads from the spend.
Acceptance criteria
• Campaigns live on all specified platforms within 48 hours of kickoff.
• Tracking verified and reporting dashboards shared.
• Initial performance benchmark (CPL and conversion rate) delivered after the first seven days, alongside optimisation recommendations.
If you’ve scaled lead funnels before and can hit the ground running, let’s talk today—I’d like to press “go” as soon as possible.
Here’s the situation: my priority is quality leads, not vanity metrics. I already have creative assets and landing pages in place; what I need now is a pro who can build, structure, and optimise the campaigns so they start delivering enquiries immediately.
Scope of work
• Set up and segment campaigns for all three platforms, tailoring ad groups/ad sets to each audience and network.
• Configure accurate conversion tracking and integrate it with Google Tag Manager and Meta pixel so we can measure cost-per-lead in real time.
• Write or refine ad copy, extensions, and creative variations backed by keyword and audience research.
• Implement negative keywords, placement exclusions, and look-a-like or custom audiences to keep quality high.
• Launch, monitor, and optimise daily during the first critical week—adjusting bids, budgets, and creatives to squeeze maximum leads from the spend.
Acceptance criteria
• Campaigns live on all specified platforms within 48 hours of kickoff.
• Tracking verified and reporting dashboards shared.
• Initial performance benchmark (CPL and conversion rate) delivered after the first seven days, alongside optimisation recommendations.
If you’ve scaled lead funnels before and can hit the ground running, let’s talk today—I’d like to press “go” as soon as possible.