Lead-Focused Google Display Campaign

I need an experienced Google Ads professional to plan, launch, and optimise a Display campaign aimed squarely at lead generation. The account is already active, but Display has never been explored, so you will be starting with a clean slate.

What I expect from you:
• Research-backed audience and placement strategy that keeps the focus on qualified leads
• Compelling visual and copy assets sized correctly for the Google Display Network (or clear briefs for my designer, if you do not design)
• Full campaign build-out in Google Ads, including conversion tracking setup so we can measure true lead volume and cost per lead
• Ongoing optimisation for at least the first month—bid adjustments, creative testing, exclusion lists, and weekly performance reports

I handle approvals quickly and provide any brand guidelines you need. If you have a proven track record driving leads through Display and can work entirely remote, let’s talk about timelines and your approach.