High-Impact Google Ads Expert Needed
Budget: $250 – $750 USD
I want a tightly-structured Search Network campaign that reliably drives more of my previous visitors back to the site and, in turn, lifts overall traffic. My Google Ads account is already active, but the current setup is fragmented and under-performing.
The work will centre on rebuilding the campaigns specifically for returning-visitor intent. This means deeper keyword grouping, compelling text ad variations, updated extensions, and the smart use of remarketing lists for search ads (RLSA). I’ll provide access to existing data in Google Analytics and Tag Manager so you can pull audience insights and set up the correct conversion tracking before launch.
Deliverables
• Fresh campaign architecture in Google Ads Editor, exported for review
• Keyword list with match-type rationale and negative terms outlined
• Three ad copy variants per ad group, written and uploaded
• Final tracking plan showing how conversions and returning traffic will be measured
Acceptance criteria: once live, the campaign should demonstrate a clear uplift in the proportion of returning sessions at a sustainable cost per click within the first two weeks, and the account must pass Google’s policy checks without issues.
The campaign should be structured around bringing in new customers
The work will centre on rebuilding the campaigns specifically for returning-visitor intent. This means deeper keyword grouping, compelling text ad variations, updated extensions, and the smart use of remarketing lists for search ads (RLSA). I’ll provide access to existing data in Google Analytics and Tag Manager so you can pull audience insights and set up the correct conversion tracking before launch.
Deliverables
• Fresh campaign architecture in Google Ads Editor, exported for review
• Keyword list with match-type rationale and negative terms outlined
• Three ad copy variants per ad group, written and uploaded
• Final tracking plan showing how conversions and returning traffic will be measured
Acceptance criteria: once live, the campaign should demonstrate a clear uplift in the proportion of returning sessions at a sustainable cost per click within the first two weeks, and the account must pass Google’s policy checks without issues.
The campaign should be structured around bringing in new customers