Google Shopping & Meta Ads

I need a performance-driven specialist who can turn our small but passionate following (1 700 on Instagram, 4 000 on LinkedIn) into paying customers for Yumbau, my newly launched online shop for premium, healthy gyoza in Germany.

The goal is simple: boost online sales. To get there I want tightly structured, conversion-oriented campaigns on both Google and Meta. On the Google side, Shopping Ads are the priority, so you’ll handle everything from Merchant Center feed optimisation to campaign build-out and bid strategy. On Meta (Facebook and Instagram), you’ll design prospecting and retargeting ad sets that respect our limited budget while still moving the needle.

Because we’re a lean start-up every euro counts, so you should already know how to squeeze maximum ROAS out of modest spends, use GA4 and the Meta pixel for reliable tracking, and iterate quickly on creative and audience tests.

Deliverables
• Audit or creation of Google Ads + Merchant Center accounts
• Product feed setup and validation for Shopping campaigns
• Meta Ads Manager campaign structure with clear prospecting / retargeting flows
• Conversion tracking (GA4, Meta pixel) and event testing
• Initial two-week optimisation cycle with concise performance report and next-step recommendations

I’ll supply product images, brand guidelines and access to our Shopify-based shop. If you’ve helped an e-commerce brand in a similar early stage grow sales through Google Shopping and Meta campaigns, I’d love to see examples and hear how you can do the same for Yumbau.