Google Shopping Feed Optimization
Budget: $10 – $30 AUD
My Shopify (ausiesales.com.au) catalogue is live in Google Merchant Center, yet the results don’t match the traffic I’m paying for. I need an expert to audit the existing feed, uncover the friction points, and refine it so that qualified clicks turn into real-world sales.
Target Market: Australia only!
Number of products in store: Around 400
What the job involves
• Conduct a full feed health check inside Merchant Center, flagging any disapprovals or missing attributes and send me a report of each item fixes.
• Re-work product data where it matters most—titles, descriptions, images, product type, GTINs, custom labels—so every item is eligible for the best possible query match.
• Map products to the most relevant Google product categories and apply intelligent tagging that supports campaign segmentation inside Google Ads.
• Suggest (and, if granted access, implement) feed rules or supplemental feeds to keep the catalogue evergreen as I add or edit products in Shopify.
• Provide a brief report outlining the changes made, the rationale, and the performance benchmarks I should monitor over the next 30 days.
Primary success metric: a clear uplift in sales driven by Shopping ads rather than vanity metrics alone.
You’ll be working directly in Shopify, Google Merchant Center and Google Ads, so proven experience with these platforms is essential.
Important: Once you’ve sent through your plan of attack, I can grant the necessary access and we can move forward right away.
Target Market: Australia only!
Number of products in store: Around 400
What the job involves
• Conduct a full feed health check inside Merchant Center, flagging any disapprovals or missing attributes and send me a report of each item fixes.
• Re-work product data where it matters most—titles, descriptions, images, product type, GTINs, custom labels—so every item is eligible for the best possible query match.
• Map products to the most relevant Google product categories and apply intelligent tagging that supports campaign segmentation inside Google Ads.
• Suggest (and, if granted access, implement) feed rules or supplemental feeds to keep the catalogue evergreen as I add or edit products in Shopify.
• Provide a brief report outlining the changes made, the rationale, and the performance benchmarks I should monitor over the next 30 days.
Primary success metric: a clear uplift in sales driven by Shopping ads rather than vanity metrics alone.
You’ll be working directly in Shopify, Google Merchant Center and Google Ads, so proven experience with these platforms is essential.
Important: Once you’ve sent through your plan of attack, I can grant the necessary access and we can move forward right away.