Google Search Ads Expert for Tire Business

Job ID: 39783182

Budget: $250 – $750 USD

We are Excellent Tire, a 5-star rated mobile tire business offering warehouse-direct tire sales and professional installation at the customer’s location. Our target market is high-income areas across Southern California, focusing on premium tire brands (Michelin, Pirelli, Continental, etc.).

We already run Local Services Ads (LSA) and receive daily leads from them. Now, we want to add Google Search Ads (PPC) to capture more calls and texts from customers actively searching for new tires and installation services.

Goals:

Generate phone calls and text leads (not just website clicks).

Target high-income zip codes in Southern California.

Focus on premium/high-quality tire buyers.

Optimize for conversions (calls/texts) — not just traffic.

Set up retargeting for lost leads.

Avoid wasted spend on low-intent clicks.

What We’re Looking For:

Experienced Google Ads specialist with proven results in local services or e-commerce.

Strong keyword strategy (brands, tire sizes, “mobile tire installation near me”).

Ability to create content and graphics for ads if needed.

Setup of call extensions, location targeting, and conversion tracking.

Ability to monitor campaigns, run A/B testing, and adjust based on performance.

Ongoing campaign optimization for ROI and lead quality.

Budget:

Please advise on the best daily budget to start. We are open to your expert recommendation.

When Applying, Please Share:

Examples of similar campaigns you’ve run (preferably local service or automotive).

Your approach to targeting high-income buyers and generating calls/texts.

How soon we can realistically expect to see results.

Optional (Plus):
If you also manage LSA (Local Services Ads) monitoring and GMB SEO optimization, please include this in your proposal with separate pricing. This is not required but would be a bonus.