Google & Meta Lead Campaigns
Budget: $15 – $25 AUD
I need an expert who can take over both my Google Ads and Meta Ads so they work together toward one goal—steady, affordable lead generation for a local-service business.
Right now Google Tag Manager, GA4, and the Meta Pixel are only partially configured. I want you to audit what exists, finish the setup, and create reliable custom conversions for calls, form submissions, and any future touchpoints I decide to add. Solid tracking is non-negotiable because every optimisation decision must be data-driven.
Once tracking is clean, build out high-intent campaigns on Google Search and tightly targeted campaigns on Facebook and Instagram. I expect clear keyword and audience research, persuasive ad copy, smart bidding, and ongoing refinement based on the conversion data you collect through GTM, GA4, and the Meta Events Manager.
Deliverables I need to see:
• Completed tag plan (GTM containers, GA4 events, Meta Pixel events).
• Custom conversion actions firing and verified.
• Live Google Ads and Meta Ads campaigns focused on lead generation.
• A brief launch report explaining structure, targeting, budgets, and next optimisation steps.
If you have a track record of turning paid traffic into qualified local leads and can prove it through clean analytics, let’s get started.
Right now Google Tag Manager, GA4, and the Meta Pixel are only partially configured. I want you to audit what exists, finish the setup, and create reliable custom conversions for calls, form submissions, and any future touchpoints I decide to add. Solid tracking is non-negotiable because every optimisation decision must be data-driven.
Once tracking is clean, build out high-intent campaigns on Google Search and tightly targeted campaigns on Facebook and Instagram. I expect clear keyword and audience research, persuasive ad copy, smart bidding, and ongoing refinement based on the conversion data you collect through GTM, GA4, and the Meta Events Manager.
Deliverables I need to see:
• Completed tag plan (GTM containers, GA4 events, Meta Pixel events).
• Custom conversion actions firing and verified.
• Live Google Ads and Meta Ads campaigns focused on lead generation.
• A brief launch report explaining structure, targeting, budgets, and next optimisation steps.
If you have a track record of turning paid traffic into qualified local leads and can prove it through clean analytics, let’s get started.