Google & Facebook Ads Lead Generation
Budget: $30 – $250 USD
I have just launched a brand-new ecommerce site and need the paid traffic switched on quickly and profitably. The priority is clear: drive product sales, not just clicks, through tightly managed campaigns on both Google Ads and Facebook Ads.
Here is what I need from the engagement:
• Full account setup or overhaul on Google Ads and Facebook Ads Manager, including conversion tracking, pixels, and event configuration so every purchase is captured.
• Conversion-focused creative and copy that speak directly to my product audience, with A/B tests running continuously.
• Keyword and audience research, bid strategy selection, and daily optimisation to push the best-performing products while pausing anything that drags ROAS down.
• Weekly performance reports pulled from Google Analytics, Ads Manager, and the Facebook dashboard, highlighting spend, CPC, CPA, ROAS, and clear next steps.
Acceptance criteria:
– Campaigns are live in both platforms within five days of project start.
– Conversions are tracked end-to-end and attributed correctly.
– A minimum of two new ad variations per platform are tested each week during the first month.
All campaign ownership stays with my accounts; I simply grant manager access. I’m ready to move fast, so let me know your timeframe for an initial strategy outline and how you typically structure optimisations once the data starts rolling in.
Here is what I need from the engagement:
• Full account setup or overhaul on Google Ads and Facebook Ads Manager, including conversion tracking, pixels, and event configuration so every purchase is captured.
• Conversion-focused creative and copy that speak directly to my product audience, with A/B tests running continuously.
• Keyword and audience research, bid strategy selection, and daily optimisation to push the best-performing products while pausing anything that drags ROAS down.
• Weekly performance reports pulled from Google Analytics, Ads Manager, and the Facebook dashboard, highlighting spend, CPC, CPA, ROAS, and clear next steps.
Acceptance criteria:
– Campaigns are live in both platforms within five days of project start.
– Conversions are tracked end-to-end and attributed correctly.
– A minimum of two new ad variations per platform are tested each week during the first month.
All campaign ownership stays with my accounts; I simply grant manager access. I’m ready to move fast, so let me know your timeframe for an initial strategy outline and how you typically structure optimisations once the data starts rolling in.