Google Display Ads Lead Gen
Budget: $250 – $750 USD
I’m looking for an experienced Google Ads professional to run and optimise a Display campaign whose sole purpose is lead generation. All ads are served through Google Ads, so I need someone who knows the Display network inside out—audience targeting, placement refinement, creative testing, bidding strategy, and conversion tracking.
Here’s what I need from you:
• Audit the existing account (if any) or set up the campaign structure from scratch
• Build compelling display creatives that follow brand guidelines
• Implement precise audience and placement targeting focused on prospect intent
• Set up conversion tracking with Google Tag Manager or directly in Google Ads so we can measure cost-per-lead accurately
• Optimise bids, budgets, and creatives continuously to hit agreed CPL targets
• Provide concise weekly performance reports that highlight wins, issues, and next steps
You’ll have direct access to Google Ads and Google Analytics, with support available for creative assets and landing-page tweaks. Success is defined by a steady flow of qualified leads at, or under, the target CPL within the first month, and ongoing improvement after that.
If you’ve delivered high-performing Display campaigns before and can point to solid lead-gen results, I’d love to hear how you’d approach this project and when you can start.
Here’s what I need from you:
• Audit the existing account (if any) or set up the campaign structure from scratch
• Build compelling display creatives that follow brand guidelines
• Implement precise audience and placement targeting focused on prospect intent
• Set up conversion tracking with Google Tag Manager or directly in Google Ads so we can measure cost-per-lead accurately
• Optimise bids, budgets, and creatives continuously to hit agreed CPL targets
• Provide concise weekly performance reports that highlight wins, issues, and next steps
You’ll have direct access to Google Ads and Google Analytics, with support available for creative assets and landing-page tweaks. Success is defined by a steady flow of qualified leads at, or under, the target CPL within the first month, and ongoing improvement after that.
If you’ve delivered high-performing Display campaigns before and can point to solid lead-gen results, I’d love to hear how you’d approach this project and when you can start.
Related categories:
Google Analytics
Digital Marketing
Marketing Strategy
Lead Generation
Google Ads