Google Business Lead Generation Campaign

My Google Business profile is active but not producing the volume of enquiries I know it can, so the entire effort will centre on that platform. The mission is simple: turn profile views into qualified leads I can speak with every day.

Here is what I need from you:
• A step-by-step proposal that explains how you will optimise the listing, push it up the local pack, and convert traffic into calls or form submissions.
• A clear outline of the assets you’ll create—posts, offers, visual content, or reputation-building review responses—and how each element feeds the lead funnel.
• Measurable milestones: what success will look like at 2-, 4-, and 8-week marks (impressions, clicks, calls, bookings, etc.).
• Any tools or tactics you rely on—Local SEO audit software, Google Business chat integration, call tracking, or paid Boost experiments—so I can see the whole picture.

I appreciate broad digital-marketing knowledge, yet every tactic proposed must ladder back to generating more leads specifically through Google Business. Please package everything in a detailed project proposal so I can quickly assess approach, timeline, and expected results.