Google Ads Tracking & Optimization

I need a seasoned Google Ads specialist to take full control of our account and push sales of our physical products to the next level. Both new and returning customers are in scope, so every touchpoint must be measured, attributed, and refined with precision.

Here is what I expect:

• Complete audit of the existing Google Ads setup and historical data
• Clean implementation and verification of Google Tag Manager
• Accurate conversion tracking in Google Ads, including Enhanced Conversions, with data flowing seamlessly into GA4
• Clear attribution reporting that shows which keywords, audiences, and creatives drive revenue
• Ongoing campaign optimization that trims wasted spend, sharpens bidding strategies, and ramps up profitable volume
• Straightforward performance reports that prove increases in sales and overall return on ad spend

Acceptance criteria
• All key conversions fire correctly in real-time Tag Assistant and populate in Google Ads and GA4 within 24 hours of setup
• CPA and ROAS targets improve within the first optimization cycle, supported by transparent data
• Monthly report summarizes actions taken, results achieved, and next steps

If you have a track record of measurable wins with GTM, GA4, and data-driven Google Ads management, I am ready to get started immediately.