Google Ads Specialist to manage multiple small accounts.
Budget: ₹12,500 – ₹37,500 INR
I run a digital marketing agency that simultaneously manages 15–20 Google Ads accounts for local businesses, ecommernce and my sole objective is to generate real leads and sales. I need an expert who can own the full lifecycle of Search, Display and Performance Max campaigns, ensuring every dollar spent moves us closer to that goal.
Your day-to-day work will revolve around deep keyword research, persuasive ad-copy testing, precise audience segmentation, bid strategy refinement and relentless conversion optimisation. Mastery of Performance Max asset groups and signals is essential, as is confidence with Google Ads Editor, GA4, Google Tag Manager and Looker Studio for transparent reporting.
Deliverables:
• Highly focused keyword sets and negative lists
• Compelling, A/B-tested ad creatives and extensions
• Clean conversion tracking (including offline imports where relevant)
• Weekly dashboards that highlight CPL/CPA and ROAS movement
• Continuous optimisation logs showing what changed, why and with what result
Acceptance criteria:
• CPL or CPA targets met within 30 days
• Minimum 20 % uplift in ROAS across the portfolio by day 60
• No unexplained budget spikes or impression drops
If your past agency work shows you can scale lead-gen campaigns for local businesses while keeping acquisition costs in check, I’m eager to see two or three recent case studies or account snapshots that prove it.
Your day-to-day work will revolve around deep keyword research, persuasive ad-copy testing, precise audience segmentation, bid strategy refinement and relentless conversion optimisation. Mastery of Performance Max asset groups and signals is essential, as is confidence with Google Ads Editor, GA4, Google Tag Manager and Looker Studio for transparent reporting.
Deliverables:
• Highly focused keyword sets and negative lists
• Compelling, A/B-tested ad creatives and extensions
• Clean conversion tracking (including offline imports where relevant)
• Weekly dashboards that highlight CPL/CPA and ROAS movement
• Continuous optimisation logs showing what changed, why and with what result
Acceptance criteria:
• CPL or CPA targets met within 30 days
• Minimum 20 % uplift in ROAS across the portfolio by day 60
• No unexplained budget spikes or impression drops
If your past agency work shows you can scale lead-gen campaigns for local businesses while keeping acquisition costs in check, I’m eager to see two or three recent case studies or account snapshots that prove it.