Google Ads Specialist for Children's Art Studio

We’re looking for a Google Ads expert to create and manage a lead generation campaign for our children’s art studio, “Little Muses,” in NYC.
The project includes:
• Keyword and competitor research
• Setting up and optimizing Google Search Ads campaigns
• Writing compelling ad copies and creating A/B ad variants
• Designing a high-converting landing page in WordPress using Elementor
• Integrating Google Analytics and Tag Manager for conversion tracking
• Monitoring campaign performance and optimizing for cost per lead (CPL)
Experience with kids or education-focused ads is a plus. Please provide examples of successful campaigns you have managed.