Google Ads Specialist Needed to Run and Optimize Paid Campaigns for Daily Tours Website
Budget: $30 – $250 AUD
*** PLEASE READ EVERYTHING VERY CAREFULLY BEFORE YOU PLACE YOUR BID! ***
I own a website offering daily tours and excursions.
I’m looking for an experienced Google Ads specialist to create, manage, and optimize high-converting paid campaigns that attract tourists searching online for local tours.
The goal is to generate real bookings, track where the customers come from, and understand which search terms and ads produce the best results.
What I Need:
1. Campaign Setup & Strategy
Full Google Ads campaign setup (Search, Display, Remarketing if relevant)
Target audience research (geography, language, interests, demographics)
Keyword research including long-tail terms specific to Tenerife tours
Campaign structure, ad groups, and ad copy creation
Ad extensions setup (sitelinks, callouts, structured snippets, call/booking buttons)
2. Conversion Tracking & Analytics
Google Ads conversion tracking setup for bookings and inquiries
Google Analytics / GA4 integration
UTM parameters for tracking campaigns, ads, and keywords
Setup of dashboards to see which ads, keywords, and campaigns drive actual bookings
Possibility to track customer journey: click → landing page → booking
3. Optimization & Reporting
Continuous A/B testing of ad copies, headlines, and CTAs
Bid and budget optimization to maximize ROI
Regular performance reports (daily/weekly/monthly) with actionable recommendations
Insights on which keywords and search terms perform best
What I Expect:
Proven experience in running profitable Google Ads campaigns for tourism/travel or similar businesses
Strong knowledge of tracking, analytics, and conversion optimization
Clear communication and structured action plan
Weekly updates with results and insights
Deliverables / Goals:
Fully optimized Google Ads campaigns driving bookings
Full tracking of traffic, search terms, and conversions
Dashboard/report showing ROI and campaign performance
Bonus Skills (not required but appreciated):
Experience with booking websites / travel platforms
Familiarity with AI tools to automate ad creation and optimization
Graphic design experience for Display/Remarketing ads
Please include in your proposal:
Your approach for creating high-converting campaigns
Examples of previous successful travel/tourism campaigns
Estimated timeline and budget for setup and optimization
Tools and methods you use for tracking and reporting
I own a website offering daily tours and excursions.
I’m looking for an experienced Google Ads specialist to create, manage, and optimize high-converting paid campaigns that attract tourists searching online for local tours.
The goal is to generate real bookings, track where the customers come from, and understand which search terms and ads produce the best results.
What I Need:
1. Campaign Setup & Strategy
Full Google Ads campaign setup (Search, Display, Remarketing if relevant)
Target audience research (geography, language, interests, demographics)
Keyword research including long-tail terms specific to Tenerife tours
Campaign structure, ad groups, and ad copy creation
Ad extensions setup (sitelinks, callouts, structured snippets, call/booking buttons)
2. Conversion Tracking & Analytics
Google Ads conversion tracking setup for bookings and inquiries
Google Analytics / GA4 integration
UTM parameters for tracking campaigns, ads, and keywords
Setup of dashboards to see which ads, keywords, and campaigns drive actual bookings
Possibility to track customer journey: click → landing page → booking
3. Optimization & Reporting
Continuous A/B testing of ad copies, headlines, and CTAs
Bid and budget optimization to maximize ROI
Regular performance reports (daily/weekly/monthly) with actionable recommendations
Insights on which keywords and search terms perform best
What I Expect:
Proven experience in running profitable Google Ads campaigns for tourism/travel or similar businesses
Strong knowledge of tracking, analytics, and conversion optimization
Clear communication and structured action plan
Weekly updates with results and insights
Deliverables / Goals:
Fully optimized Google Ads campaigns driving bookings
Full tracking of traffic, search terms, and conversions
Dashboard/report showing ROI and campaign performance
Bonus Skills (not required but appreciated):
Experience with booking websites / travel platforms
Familiarity with AI tools to automate ad creation and optimization
Graphic design experience for Display/Remarketing ads
Please include in your proposal:
Your approach for creating high-converting campaigns
Examples of previous successful travel/tourism campaigns
Estimated timeline and budget for setup and optimization
Tools and methods you use for tracking and reporting