Google Ads Setup & Management
Budget: ₹12,500 – ₹37,500 INR
I’m looking for an experienced Google Ads specialist to launch and steward a two-month pilot campaign for my new taxi-rental service in Delhi. We specialise in trips around the Golden Triangle (Delhi, Agra, Jaipur) and wider Rajasthan, so every click must speak to tourists planning those routes.
Primary objective
Generate qualified leads through the website’s enquiry form. Phone calls and emails are welcome side benefits, but form submissions will be the success metric.
Campaign framework
• Daily ad spend is set at ₹1,200.
• Build a fresh, well-structured account with search and, if it makes sense, remarketing and Performance Max components.
• Conduct keyword and audience research focused on “Golden Triangle tour taxi,” “Delhi to Jaipur cab,” and similar intent-driven phrases used by tourists.
• Craft compelling ad copy, extensions, and sitelinks that highlight our clean cars, reliable drivers, and transparent pricing.
• Set up conversion tracking and GA4 so every form submit is recorded and attributed.
• Provide weekly optimisation: negative keywords, bid adjustments, ad tests, and budget pacing.
• Send concise performance reports each week; summarise cost per lead, top queries, and actionable insights.
What I’ll supply
Landing page access, existing brand assets, and any promo codes or seasonal offers you want to highlight.
What I expect from you
Deep knowledge of Google Ads best practices, solid written English for ad text, and a track record of lowering cost-per-lead for service businesses. If you’ve handled tourism or transport accounts before, that’s a clear advantage.
If the pilot meets target CPL and lead volume, I’m open to extending the engagement long term.
Please check our website at www.zodang.com for an idea about the site and business.
Primary objective
Generate qualified leads through the website’s enquiry form. Phone calls and emails are welcome side benefits, but form submissions will be the success metric.
Campaign framework
• Daily ad spend is set at ₹1,200.
• Build a fresh, well-structured account with search and, if it makes sense, remarketing and Performance Max components.
• Conduct keyword and audience research focused on “Golden Triangle tour taxi,” “Delhi to Jaipur cab,” and similar intent-driven phrases used by tourists.
• Craft compelling ad copy, extensions, and sitelinks that highlight our clean cars, reliable drivers, and transparent pricing.
• Set up conversion tracking and GA4 so every form submit is recorded and attributed.
• Provide weekly optimisation: negative keywords, bid adjustments, ad tests, and budget pacing.
• Send concise performance reports each week; summarise cost per lead, top queries, and actionable insights.
What I’ll supply
Landing page access, existing brand assets, and any promo codes or seasonal offers you want to highlight.
What I expect from you
Deep knowledge of Google Ads best practices, solid written English for ad text, and a track record of lowering cost-per-lead for service businesses. If you’ve handled tourism or transport accounts before, that’s a clear advantage.
If the pilot meets target CPL and lead volume, I’m open to extending the engagement long term.
Please check our website at www.zodang.com for an idea about the site and business.