B2B Google Ads Sales Campaign

I run an online B2B shop and I’m ready to scale revenue through a well-structured Google Ads programme. The single metric that matters to me is online sales, so every tactic you propose must ultimately improve ROAS.

Scope of work
My account needs a fresh build that covers Google Search, Google Display and Google Shopping. I will provide product feed access and past performance data; you will turn this into tightly themed ad groups, persuasive copy and smart audience segments. Please weave in remarketing, dynamic ads and automated bidding where they make sense, but keep full manual transparency so I can understand what is being adjusted.

Key deliverables
• Baseline audit with written findings and quick-win fixes
• Full campaign architecture across Search, Display and Shopping, including feed optimisation in Merchant Center
• Conversion tracking and e-commerce revenue attribution via GA4 and Google Tag Manager
• Launch plan with ad copy, extensions, negative keywords and creative assets approved before going live
• Performance dashboard in Looker Studio and a concise weekly report summarising spend, sales and ROAS

Acceptance criteria
Campaigns must hit tracking accuracy above 95 %, demonstrate at least one profitable keyword set within the first 30 days and document all changes in an activity log that I can review on request.

If you have provable experience lifting B2B e-commerce sales through multi-network Google Ads, let’s talk timelines and get this rolling.