Google Ads Purchase Tracking Setup Expert Needed
Budget: ₹1,500 – ₹12,500 INR
I need every purchase made on my Shopify website to show up in Google Ads and GA4 with perfect accuracy. The assignment is to build (or clean up) a tracking stack that uses Google Tag Manager and Enhanced Conversions so I can measure true return on ad spend.
Scope and context
• Platform: Shopify website only—there’s no mobile-app component right now.
• Goal: Track purchases as the single conversion action in Google Ads.
You’ll handle the full pathway: prepare or refine the GA4 property, link it to Google Ads, surface the correct dataLayer events from Shopify, and configure GTM so that the purchase event triggers once per order, carries order value, and feeds hashed customer data for Enhanced Conversions.
Deliverables
• GA4 property correctly linked to Google Ads.
• GTM container with well-named tags, triggers, and variables for purchase events.
• Enhanced Conversions activated and verified in tag diagnostics.
• Proof of data consistency: GTM preview screenshots, Google Ads Conversion column screenshots, and a brief Loom or PDF walkthrough of the setup.
Once the above checks out in real time and after attribution delay, the project’s complete.
Scope and context
• Platform: Shopify website only—there’s no mobile-app component right now.
• Goal: Track purchases as the single conversion action in Google Ads.
You’ll handle the full pathway: prepare or refine the GA4 property, link it to Google Ads, surface the correct dataLayer events from Shopify, and configure GTM so that the purchase event triggers once per order, carries order value, and feeds hashed customer data for Enhanced Conversions.
Deliverables
• GA4 property correctly linked to Google Ads.
• GTM container with well-named tags, triggers, and variables for purchase events.
• Enhanced Conversions activated and verified in tag diagnostics.
• Proof of data consistency: GTM preview screenshots, Google Ads Conversion column screenshots, and a brief Loom or PDF walkthrough of the setup.
Once the above checks out in real time and after attribution delay, the project’s complete.