Google Ads, Merchant Center, SEO, Payment & Shipping Integration Specialist

Google Ads, Merchant Center, SEO, Payment & Shipping Integration Specialist

**Website:** [https://mybooksdeals.com](https://mybooksdeals.com)

**Project Overview:**
We are looking for a skilled freelancer to handle **Google Ads**, **Google Merchant Center**, **SEO (On-Page & Off-Page)**, along with **Payment Gateway Integration** and **Shipping Integration** for our eCommerce website **mybooksdeals.com**. The goal is to build a fully functional, optimized, and conversion-ready online store.

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### **Scope of Work**

#### **Google Ads**

* Google Ads account setup and optimization
* Keyword research for books and categories
* Search Ads and Shopping Ads setup
* Ad copy creation and extensions
* Conversion tracking setup
* Performance optimization

#### **Google Merchant Center**

* Merchant Center account setup and verification
* Product feed creation and optimization
* Fix policy issues and disapproved products
* Link Merchant Center with Google Ads

#### **SEO – On-Page**

* Website SEO audit
* Optimize title tags, meta descriptions, headings
* Product & category page optimization
* URL structure and internal linking
* Image optimization and page speed improvements

#### **SEO – Off-Page**

* White-hat backlink building
* High-quality link creation
* Business listings / citations (if required)

#### **Payment Gateway Integration**

* Integrate secure payment gateways (Razorpay / PayU / Stripe / PayPal or similar)
* Test checkout and payment flow
* Ensure payment security and proper configuration

#### **Shipping Integration**

* Shipping partner integration (Shiprocket / Delhivery / FedEx / Blue Dart or similar)
* Shipping rate configuration
* Order tracking setup
* Shipping rules and zones configuration

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### **Requirements**

* Proven experience with eCommerce websites
* Strong expertise in Google Ads & Merchant Center
* SEO On-Page & Off-Page knowledge
* Experience with payment and shipping integrations
* Ability to deliver a complete, error-free setup

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### **Project Type**

One-time setup with potential for long-term collaboration

### **Budget**

Negotiable (based on experience and scope)

### **How to Apply**

Please include:

* Relevant experience
* Examples of similar projects
* Estimated timeline and cost