Google Ads Lead Generation & Revenue Growth Specialist
Budget: $250 – $750 USD
My team relies on a steady flow of high-quality leads, and Google is where we see the greatest potential right now. I need an experienced paid media specialist to take full ownership of our Google Ads account—strategy, build-out, daily optimisation, and reporting—with one clear KPI: qualified lead volume.
Although Google is the priority, you will also manage supporting campaigns on X (formerly Twitter) and LinkedIn so that our overall paid media mix works together to push prospects further down the funnel and, ultimately, convert them into revenue.
Hands-on expertise is essential. I’m looking for someone who can point to past accounts they have personally grown, explain the approach they used, and share the numbers that prove it. Results trump theory here.
Core scope of work
• Audit current Google Ads structure and tracking
• Develop a lead-focused campaign architecture (search, performance max, remarketing, etc.)
• Write compelling ad copy and configure extensions
• Continually optimise bids, audiences, and creative based on real-time performance data
• Implement conversion tracking and build custom reports or Looker Studio dashboards that I can access anytime
• Roll out complementary X and LinkedIn campaigns, ensuring message consistency and efficient budget allocation
• Provide concise weekly updates and a more detailed monthly performance review, highlighting cost per lead, pipeline impact, and next steps
Success will be measured by a rising volume of marketing-qualified leads at a cost that keeps our sales targets profitable.
If you have proven Google Ads wins in lead generation and feel confident weaving X and LinkedIn into the strategy, let’s talk. Share specific examples, the metrics you improved, and briefly outline how you would tackle our account in your first 30 days.
Although Google is the priority, you will also manage supporting campaigns on X (formerly Twitter) and LinkedIn so that our overall paid media mix works together to push prospects further down the funnel and, ultimately, convert them into revenue.
Hands-on expertise is essential. I’m looking for someone who can point to past accounts they have personally grown, explain the approach they used, and share the numbers that prove it. Results trump theory here.
Core scope of work
• Audit current Google Ads structure and tracking
• Develop a lead-focused campaign architecture (search, performance max, remarketing, etc.)
• Write compelling ad copy and configure extensions
• Continually optimise bids, audiences, and creative based on real-time performance data
• Implement conversion tracking and build custom reports or Looker Studio dashboards that I can access anytime
• Roll out complementary X and LinkedIn campaigns, ensuring message consistency and efficient budget allocation
• Provide concise weekly updates and a more detailed monthly performance review, highlighting cost per lead, pipeline impact, and next steps
Success will be measured by a rising volume of marketing-qualified leads at a cost that keeps our sales targets profitable.
If you have proven Google Ads wins in lead generation and feel confident weaving X and LinkedIn into the strategy, let’s talk. Share specific examples, the metrics you improved, and briefly outline how you would tackle our account in your first 30 days.