Google Ads Lead Generation Calls

I need a Google Ads specialist who can turn search traffic into qualified phone calls for my business. The campaign’s single objective is lead generation through calls, so every setting—from keyword selection to ad format—must reinforce that goal. I’m not interested in form fills or newsletter sign-ups; the phone needs to ring.

To make this work, you’ll need to build and optimise call-focused ads (including call-only and call-extension variants), set up conversion tracking for each call, and continually refine bids, keywords and ad copy to keep cost-per-call competitive. Experience with Google Tag Manager, Call Tracking integrations and analytical tools like Google Analytics or Data Studio will be essential for transparent reporting.

Please share past work that proves you’ve already delivered profitable phone-call campaigns. Include screenshots or links that show before-and-after performance metrics where possible.

Deliverables:
• Campaign build or rebuild built around call conversions
• Call tracking and conversion reporting fully configured
• Weekly performance summary with optimisation recommendations

Once the first round of data rolls in, we’ll discuss tweaks and scaling strategies to keep the phone lines busy.