Google Ads & Landing Redesign

My existing Google Ads account is active but under-performing, and the landing page it sends prospects to looks dated. I need a specialist who can focus first on tightening up the keywords and bidding strategy, then follow through with a full design overhaul of the page so the ads and site work together to bring in more local customers.

Here’s what I have in mind:
• Audit and rebuild the current campaigns, grouping keywords logically, setting the right match types, and fine-tuning bids so every click is cost-effective.
• Apply local targeting techniques—location extensions, negative keywords for non-service areas, and ad scheduling that matches when my audience is most active.
• Redesign the landing page from the ground up. I’m after a modern, mobile-first layout, fast load times, clear trust signals, and prominent calls to action that funnel visitors straight to a lead form or click-to-call button.

I’ll supply existing account access, brand assets, and a quick brief on my services. You’ll deliver the refreshed campaigns, the redesigned page (Figma mock-up or directly in WordPress/HTML—whichever you prefer), and clear tracking so we can measure conversions and quality score lift.

If you have recent success optimising keywords and bidding for small, locally-focused businesses and can pair that with sharp landing-page design, I’d love to hear your approach and timeframe.