Google Ads Funnel Tracking Setup

I need airtight conversion tracking built around my Google Ads lead-generation campaigns. All traffic goes to dedicated landing pages and I want every meaningful touchpoint captured inside GA4 and reflected back into Google Ads for optimisation.

Here’s what has to happen:

• Configure Google Tag Manager to fire the right tags, triggers and variables for the full user journey.
• Track three specific events on each landing page—form submissions, button clicks and page views—then pass them into GA4 as custom events and mark the true conversions for Ads.
• Build a clear funnel inside GA4 so I can see drop-off between page view → click → form submit, and push those audiences back to Google Ads for remarketing.
• Test end-to-end, verify real-time data in DebugView and ensure every conversion is counted only once.

I’ll supply access to the Google Ads account, GA4 property and GTM container. All code snippets must remain editable through GTM; no hard-coding in the page templates please. If you’ve solved similar setups before, let me know how quickly you can have this live and what checkpoints you’ll use to validate data accuracy.