Google Search Ads Audit & ROI Optimization (Childcare)
Budget: $25 – $50 AUD
The Mission:
I need a clinical audit of our current Google Search Ads account. The goal is simple: Maximum high-quality enquiries for the lowest possible cost. We are operating in a high-competition local market (Childcare) and need someone to eliminate budget leaks and sharpen our traffic funnel.
The Goal:
Efficiency Audit: Identify and cut high-cost, zero-conversion keywords immediately.
Budget Optimization: Structure the account to ensure every dollar is bidding on "High-Intent" local searches.
Asset Performance: Resolve pending/low-quality asset issues to improve Quality Score and lower CPC.
CPA Reduction: Provide a clear roadmap to drive down the cost per enquiry while maintaining lead volume.
What I am looking for:
Google Ads specialist live and work in Australia, Melbourne and understand childcare industry.
Precision over Volume: I don't want more clicks; I want the right clicks.
Zero Fluff: I need a 1-page action plan focusing on ROI, not vanity metrics like impressions.
Local Lead Gen Expertise: You must understand how to dominate a specific local radius without wasting budget on "out-of-area" traffic.
To Apply:
Briefly state your approach to managing high-CPC local accounts and how you identify "budget leaks" within the first 60 minutes of an audit.
I need a clinical audit of our current Google Search Ads account. The goal is simple: Maximum high-quality enquiries for the lowest possible cost. We are operating in a high-competition local market (Childcare) and need someone to eliminate budget leaks and sharpen our traffic funnel.
The Goal:
Efficiency Audit: Identify and cut high-cost, zero-conversion keywords immediately.
Budget Optimization: Structure the account to ensure every dollar is bidding on "High-Intent" local searches.
Asset Performance: Resolve pending/low-quality asset issues to improve Quality Score and lower CPC.
CPA Reduction: Provide a clear roadmap to drive down the cost per enquiry while maintaining lead volume.
What I am looking for:
Google Ads specialist live and work in Australia, Melbourne and understand childcare industry.
Precision over Volume: I don't want more clicks; I want the right clicks.
Zero Fluff: I need a 1-page action plan focusing on ROI, not vanity metrics like impressions.
Local Lead Gen Expertise: You must understand how to dominate a specific local radius without wasting budget on "out-of-area" traffic.
To Apply:
Briefly state your approach to managing high-CPC local accounts and how you identify "budget leaks" within the first 60 minutes of an audit.