GTM Setup for WPForms Conversions

My WordPress site uses WPForms for the “Contact Us” form, and that form fires through AJAX rather than a normal page load. I need you to configure Google Tag Manager so every successful submission is recorded in Google Ads as a “Form submission” conversion.

Here’s the current stack and what I’m expecting:
– The site is on WordPress and also runs Contact Form 7, but only the WPForms Contact Us form needs to be tracked.
– The form submits via AJAX, so the solution must listen for the AJAX completion event (or push a custom dataLayer event) rather than rely on a thank-you page.
– Google Ads conversion tag has already been created; I’ll share the ID and label as soon as we start.

Deliverables
• GTM container setup (variables, trigger, and Google Ads conversion tag) fully tested in Preview mode
• Clear verification that conversions appear in the Google Ads real-time diagnostics once the tag is published
• A short hand-off note explaining how the trigger works and how to extend the setup if I add more AJAX forms later

I’ll give you temporary WP admin and GTM access so you can implement directly, but please work in a new workspace and publish only after I confirm everything fires properly in Google Tag Assistant and Ads.