Final Expense Lead-Gen - Google & Facebook Campaigns
Budget: $1,500 – $3,000 USD
I’m ready to launch a focused lead-generation push across Google Ads and Facebook Ads aimed at consumers looking for Final Expense/Burial Insurance in about 30 states. I need an experienced media buyer to translate that success into predictable, trackable online leads.
Here’s what I expect:
• Campaign strategy and audience research tailored to the region I’ll specify.
• Full build-out of search, display, and Facebook ad sets, including compelling copy and creatives.
• Ongoing optimisation—bid adjustments, negative keyword pruning, A/B testing, and creative refreshes—so cost per lead trends down over time.
• Clear weekly reporting that shows spend, CPL, and actionable insights.
Access to Google Ads Manager and Facebook Business Manager is ready on my side. Once we agree on the initial plan and KPIs, I’ll fund the first milestone so we can move fast.
Here’s what I expect:
• Campaign strategy and audience research tailored to the region I’ll specify.
• Full build-out of search, display, and Facebook ad sets, including compelling copy and creatives.
• Ongoing optimisation—bid adjustments, negative keyword pruning, A/B testing, and creative refreshes—so cost per lead trends down over time.
• Clear weekly reporting that shows spend, CPL, and actionable insights.
Access to Google Ads Manager and Facebook Business Manager is ready on my side. Once we agree on the initial plan and KPIs, I’ll fund the first milestone so we can move fast.