Experienced Meta & Google Ads Marketer
Budget: ₹1,500 – ₹12,500 INR
I’m handing the reins of our paid growth strategy to someone who has spent eight or more years living and breathing digital advertising. The immediate priority is Meta—Facebook and Instagram campaigns that drive profitable customer acquisition—but your wider experience with Google Ads and organic tactics will help knit everything into one cohesive funnel.
First, I’ll need a thorough audit of our Business Manager setup, pixel/CAPI configuration, audiences, and historical performance. Within the first week, I expect fresh full-funnel campaigns built and launched: cold prospecting, retargeting, and retention sequences that meet clear CPA and ROAS targets. Daily optimisation, creative testing, and tight reporting rhythms should be second nature to you, with concise weekly reports that show what changed, why, and how results are trending.
Deliverables
• Account audit and written recommendations (day 3)
• New campaigns live with complete tracking (day 7)
• Ongoing optimisation, creative refreshes, and targeting tweaks
• Weekly ROAS/CAC report and next-step plan
• 30-day performance uplift over current baseline
Creative assets can be supplied, yet I’m open to you taking the lead if that accelerates testing cycles. Familiarity with Ads Manager, Google Analytics 4, GTM, Data Studio, and light creative tools (Canva, Premiere Pro) is expected.
When you respond, include one or two Meta ad accounts where you managed at least $10k/month spend, the strategy you applied, and the measurable results achieved. Communication will stay inside Freelancer with a standing Slack channel and bi-weekly calls for deeper analysis. A successful first month will turn this engagement into a long-term retainer that also covers Google Ads and our broader organic marketing roadmap.
First, I’ll need a thorough audit of our Business Manager setup, pixel/CAPI configuration, audiences, and historical performance. Within the first week, I expect fresh full-funnel campaigns built and launched: cold prospecting, retargeting, and retention sequences that meet clear CPA and ROAS targets. Daily optimisation, creative testing, and tight reporting rhythms should be second nature to you, with concise weekly reports that show what changed, why, and how results are trending.
Deliverables
• Account audit and written recommendations (day 3)
• New campaigns live with complete tracking (day 7)
• Ongoing optimisation, creative refreshes, and targeting tweaks
• Weekly ROAS/CAC report and next-step plan
• 30-day performance uplift over current baseline
Creative assets can be supplied, yet I’m open to you taking the lead if that accelerates testing cycles. Familiarity with Ads Manager, Google Analytics 4, GTM, Data Studio, and light creative tools (Canva, Premiere Pro) is expected.
When you respond, include one or two Meta ad accounts where you managed at least $10k/month spend, the strategy you applied, and the measurable results achieved. Communication will stay inside Freelancer with a standing Slack channel and bi-weekly calls for deeper analysis. A successful first month will turn this engagement into a long-term retainer that also covers Google Ads and our broader organic marketing roadmap.