European Google Ads Revamp - Experience in Europe required
Budget: €6 – €12 EUR
I run an e-commerce store that sells Sport & Outdoor gear across several European markets (NL, DE, CH, AT and more). My current Google Ads setup isn’t hitting the sales numbers I know are possible, mainly because the structure is outdated, the product feed is too generic and I’m even bidding against my own Amazon listings.
Here’s what I need from you:
• Rebuild and segment the campaigns so each country gets tailored targeting and keyword sets, eliminating any overlap that drives up CPC or cannibalises traffic from Amazon.
• Create or overhaul a custom product feed (Shopping & P-Max) with clean taxonomy, high-quality data attributes and rules that keep Amazon-listed SKUs out or bid-down.
• Refresh ad creatives—new copy that speaks to each market’s language nuances plus stronger, conversion-focused images for Shopping and Display.
• Deliver a negative-keyword framework and placement exclusions that stop my ads showing up next to my Amazon offers.
• Provide a short report after the first 2-week optimisation cycle so we can validate performance and continue scaling.
If you’re fluent in Google Ads Editor, Merchant Center, feed-management tools like DataFeedWatch or Channable, and you’ve navigated the Amazon vs. DTC balancing act before, I’d love to get you started right away.
Here’s what I need from you:
• Rebuild and segment the campaigns so each country gets tailored targeting and keyword sets, eliminating any overlap that drives up CPC or cannibalises traffic from Amazon.
• Create or overhaul a custom product feed (Shopping & P-Max) with clean taxonomy, high-quality data attributes and rules that keep Amazon-listed SKUs out or bid-down.
• Refresh ad creatives—new copy that speaks to each market’s language nuances plus stronger, conversion-focused images for Shopping and Display.
• Deliver a negative-keyword framework and placement exclusions that stop my ads showing up next to my Amazon offers.
• Provide a short report after the first 2-week optimisation cycle so we can validate performance and continue scaling.
If you’re fluent in Google Ads Editor, Merchant Center, feed-management tools like DataFeedWatch or Channable, and you’ve navigated the Amazon vs. DTC balancing act before, I’d love to get you started right away.