EdTech Google Ads Lead Generation
Budget: ₹15,000 – ₹25,000 INR
I manage an Ed-Tech institute and need a Google Ads specialist who already understands the nuances of selling online courses and bootcamps. My single, clear target is to generate qualified leads—no vanity metrics—through highly focused search campaigns that run across a handful of predefined states.
You must be able to point to past or current Ed-Tech accounts where you have lowered cost-per-lead, scaled budgets profitably, and kept lead quality high. I will share the exact regional list and current funnel numbers once we connect; expect competitive CPL goals from day one.
To keep us both aligned, here is what I will look for:
• Campaign build or full audit of my existing account, including keyword research tailored to course intent
• Compelling ad copy and extensions that speak directly to prospective learners
• Precise geo, device, and schedule settings for the chosen states
• End-to-end conversion tracking (GTM / GA4) so every form fill is tied back to its keyword
• Ongoing optimisation, A/B testing, and weekly performance summaries
I’ll consider the engagement successful when lead volume rises and CPL stays within the agreed range for two consecutive weeks. If you have the case studies and a system that already works for education providers, let’s talk.
You must be able to point to past or current Ed-Tech accounts where you have lowered cost-per-lead, scaled budgets profitably, and kept lead quality high. I will share the exact regional list and current funnel numbers once we connect; expect competitive CPL goals from day one.
To keep us both aligned, here is what I will look for:
• Campaign build or full audit of my existing account, including keyword research tailored to course intent
• Compelling ad copy and extensions that speak directly to prospective learners
• Precise geo, device, and schedule settings for the chosen states
• End-to-end conversion tracking (GTM / GA4) so every form fill is tied back to its keyword
• Ongoing optimisation, A/B testing, and weekly performance summaries
I’ll consider the engagement successful when lead volume rises and CPL stays within the agreed range for two consecutive weeks. If you have the case studies and a system that already works for education providers, let’s talk.