Cost-Efficient Google Ads Optimization
Budget: $30 – $250 CAD
I’m spending too much on Google Ads and seeing too little in return. The goal is to lift qualified phone-call conversions that translate into sales, while lowering cost-per-click and achieving top-of-page visibility by improving Quality Score—not by pouring more money into the budget.
The account already holds solid demographic data and a year’s worth of performance history. I need a fresh set of eyes to audit everything, rebuild where it makes sense, and run continuous, insight-driven optimisation. That includes tightening keyword match types and negatives, refining ad copy and extensions, enabling robust call-tracking, and aligning bidding strategies to profitable time slots and locations.
Success looks like this: weekly reports that show a rising volume of call conversions, a clear drop in CPC, and measurable Quality Score gains across active ad groups. If landing-page tweaks or Google Tag Manager adjustments are needed, just outline them—I can supply the developer support.
Access to Google Ads, Google Analytics, and Tag Manager will be granted once we agree on an action plan and milestones. If you can prove results through smarter targeting and optimisation rather than bigger budgets, I’m ready to start.
The account already holds solid demographic data and a year’s worth of performance history. I need a fresh set of eyes to audit everything, rebuild where it makes sense, and run continuous, insight-driven optimisation. That includes tightening keyword match types and negatives, refining ad copy and extensions, enabling robust call-tracking, and aligning bidding strategies to profitable time slots and locations.
Success looks like this: weekly reports that show a rising volume of call conversions, a clear drop in CPC, and measurable Quality Score gains across active ad groups. If landing-page tweaks or Google Tag Manager adjustments are needed, just outline them—I can supply the developer support.
Access to Google Ads, Google Analytics, and Tag Manager will be granted once we agree on an action plan and milestones. If you can prove results through smarter targeting and optimisation rather than bigger budgets, I’m ready to start.