City-Focused Google Ads Lead Campaign
Budget: $15 – $25 USD
Google Search campaigns for my local business must be built and steered toward one objective—consistent, qualified leads that turn into sales. The audience is confined to a single city, so every keyword, ad extension and bid strategy has to echo that hyper-local intent.
To get there, I want the full cycle handled: account structure, compelling ad copy, conversion-tracking, negative-keyword pruning, and ongoing optimisation. I can supply landing pages and any location assets you need; you make sure the clicks convert and the cost per acquisition stays healthy.
Deliverables:
• Initial campaign setup with tightly themed ad groups and geo-targeting restricted to the chosen city
• Conversion goals configured in Google Ads & Analytics so every call, form fill or booking is tracked
• Weekly performance tweaks to bids, keywords and ad text, plus negative-keyword maintenance
• Clear, jargon-free report at month-end summarising spend, clicks, conversions and next-step actions
A short kickoff call will align on target CPA, unique selling points and any seasonal factors. From there, the data drives the decisions.
To get there, I want the full cycle handled: account structure, compelling ad copy, conversion-tracking, negative-keyword pruning, and ongoing optimisation. I can supply landing pages and any location assets you need; you make sure the clicks convert and the cost per acquisition stays healthy.
Deliverables:
• Initial campaign setup with tightly themed ad groups and geo-targeting restricted to the chosen city
• Conversion goals configured in Google Ads & Analytics so every call, form fill or booking is tracked
• Weekly performance tweaks to bids, keywords and ad text, plus negative-keyword maintenance
• Clear, jargon-free report at month-end summarising spend, clicks, conversions and next-step actions
A short kickoff call will align on target CPA, unique selling points and any seasonal factors. From there, the data drives the decisions.