Boost Shopify Sales With Marketing

My Shopify store is already live and functional; what it still needs is a results-oriented push on SEO and marketing to turn visitors into paying customers. The priority is a full review of my current search visibility followed by a concrete action plan. From there, I want a dual-track campaign: social media marketing on Facebook and pay-per-click advertising—primarily through Google Ads, though I’m open to refining Facebook PPC as well.

Here’s how I picture the work flowing:

• SEO deep-dive: on-page audit, keyword alignment, meta data fixes, and a quick technical sweep (site speed, structured data) to make sure every product page can rank.
• Facebook marketing strategy: audience research, campaign structure, ad creative suggestions, and pixel/conversion tracking so I can see real-time ROI.
• Google Ads setup: search and, if it makes sense, Shopping campaigns ready to run with clear bid and budget recommendations.
• Reporting framework: dashboards or simple weekly sheets that track traffic, CTR, ad spend, and—most importantly—sales conversions.

Acceptance criteria
– All priority SEO issues resolved or documented with fixes in place.
– Facebook and Google campaigns built, paused, and transferable to my own ad accounts.
– Tracking tags tested and firing so every sale can be attributed back to its source.

If any gaps appear during the audit, flag them; I value transparency as much as results.