Advanced Google Ads Strategies Expert Required

Google Ads Expert Needed – Competitor Analysis & Lead Strategy
Project Description
We are looking for a Google Ads expert (not a beginner!) who can help us generate more leads through Ads.

We already have experience with Google Ads – we are not looking for basic setup or explanations. We need someone who works on a professional level and can show us:

Competitor Analysis: How do other companies in our industry (moving, transport, services) generate leads?

Keyword Strategy: Optimization & structuring (match types, negative keywords, SKAG(now it is old school ), etc.).

Strategy & Scaling: What advanced methods can we use to get more inquiries and jobs (remarketing-(witch we have already) , smart bidding, audience strategies, etc.)?

**Important: We are looking for real advanced strategies – not just simple explanations we already know.

A long-term collaboration is possible if the results are strong.
Please only apply if you have proven experience and references in Google Ads.

Screening Questions (please answer)

How would you find out which keywords and strategies our competitors are using to generate the most leads?

Which tools do you use for competitor analysis?

Do you use SKAG (Single Keyword Ad Groups) or another structure? Why?

What would be your first 3 steps if a campaign is getting clicks but no inquiries?

Which bidding strategies do you recommend (Target CPA, Maximize Conversions, etc.)?

How do you make sure all conversions (calls, forms, bookings) are tracked correctly?

Have you managed campaigns for moving companies or similar service businesses? Please provide examples.

Short Version (for pitch line / headline)

Looking for a Google Ads expert – competitor analysis & lead strategy. Not a beginner. We already have experience and want advanced strategies with proven results.